Countermeasures And Suggestions On Optimizing The Business Environment Of YiZheng City

As the largest developing country in the world,in order to further meet the needs of globalization and domestic reform,the CPC Central Committee and the State Council regard optimizing the business environment as an important measure to raise the level of economic development.Especially after the "four comprehensive" strategic layout has been put forward,the reform of the economic system,as the focus of comprehensively deepening reform,shoulders the top priority of national development,and the standard of China’s business environment is also improving year by year.As an important concept of deepening reform,we have been tirelessly pursuing the goal of constantly improving the efficiency of public services and creating a service-oriented government.Service-oriented government needs to provide the public with adequate and high-quality public service resources,and public evaluation of government services has also become an important embodiment of the quality of government services,and even many local governments have incorporated it into the performance appraisal system.In essence,the business environment is the result of social public governance,which naturally belongs to the category of public services.As the main body of the market,the satisfaction of enterprises can also be regarded as the evaluation of market public services.This paper also discusses the problems existing in the construction of business environment in YiZheng City from this point of view.This paper adopts the research idea of "carrying out theoretical analysis-carrying out field investigation-analyzing existing problems-putting forward countermeasures",and uses the sampling method of questionnaire survey and individual interview to collect data.the questionnaire and interview outline are designed according to the principle of truthfulness,accuracy and effectiveness.the results of the study reflect the satisfaction of the market main body of YiZheng city to the business environment in this area.Some targeted countermeasures and suggestions are put forward.The main contents of this paper are as follows:firstly,it makes a systematic analysis of the current research situation at home and abroad,and is familiar with the latest progress of the research on the business environment at home and abroad.Secondly,it analyzes the relevant concepts and theoretical basis involved in the research one by one,defines the concept of business environment,market subject and its satisfaction,and introduces the theory of reshaping government and customer satisfaction.Thirdly,the data of market subject satisfaction in YiZheng city are collected through questionnaire survey,and 10 personnel are selected for on-the-spot interview to supplement basic data.The satisfaction degree of market subject in YiZheng city is divided into three dimensions:enterprise life cycle,investment attractiveness and government service.It is known that the market subject satisfaction to the enterprise life cycle dimension index is relatively high.However,the satisfaction with the investment attractiveness and government service dimension index is relatively low.At the same time,combined with the interview content,it is concluded that there are still some problems in YiZheng city,such as the difficulty of credit financing for small and medium-sized enterprises,the hidden high cost of production and operation,the unfair competition behavior,the gap between government service effect and expectation and so on.And analyze the causes behind the problem.Finally,it discusses the experiences and practices of countries and regions with excellent business environment at home and abroad,and according to their successful experience,puts forward a number of specific countermeasures for reference,such as Creating a stable and transparent policy environment,a fair and orderly market environment,a more efficient government affairs environment and many other specific countermeasures for reference.