The Communist Party of China attaches great importance to political propaganda.In the practice of revolution,construction,reform and opening up,the CPC has also accumulated rich experience in its political propaganda work.The People’s Daily is the party’s organ newspaper and the party’s "mouthpiece." The "editorials" of the People’s Daily at different times are even more a concentrated expression of the party’s corresponding political propositions and policy measures in different historical periods,and are an important position for the party to carry out political propaganda.Therefore,the changes in the "editorials" of the People’s Daily in different historical periods are naturally a reflection of the evolution of the POLITICAL propaganda work of the Communist Party of China in different periods.In the first seventeen years of the founding of the People’s Republic of China,the propaganda environment faced by the party’s political propaganda was complex and changeable,and taking the editorial of the People’s Daily as the center of discussion to study how the CPC carried out political propaganda under the ever-changing propaganda environment,summing up its lessons and lessons,can provide reference for the current political propaganda of the CPC.In the introduction section,this paper expounds the origin and research significance of the topic selection of this research,sorts out the research situation of domestic and foreign scholars on the editorial of People’s Daily and the research on political propaganda,defines the two core concepts of editorial and political propaganda,and introduces the key points,difficulties and innovation points of this research.The first chapter expounds the formation and development of Marxist political propaganda theory,introduces the history of the founding and development of People’s Daily,and the historical origin and functional status of editorials.The second chapter is a summary of the editorials of the People’s Daily in the first seventeen years of the founding of the People’s Republic of China,mainly including the analysis of the number and distribution of the editorials of the People’s Daily and the analysis of the theme and distribution of the editorials of the People’s Daily.The third chapter discusses in stages how the People’s Daily editorial specifically promoted the development of political propaganda,and sorted out the changing context of the editorial theme of the People’s Daily in the first seventeen years of the founding of the People’s Republic of China.The fourth chapter is a summary of the whole text.Through the analysis of the previous chapters,it is summarized that the valuable experience accumulated by the political propaganda of the Communist Party of China in the first seventeen years of New China includes: Adhering to the leadership of the Communist Party of China;Adhere to the guiding position of Marxist theory in the practice of political propaganda;Political propaganda is carried out around the central task of the Party.Through analysis,it is concluded that the party needs to pay attention to in future political propaganda: adhere to seeking truth from facts and abide by the principle of authenticity;Properly grasp the relationship between the party spirit and the people’s nature;Properly grasp the relationship between positive propaganda and public opinion supervision.The end of the fourth chapter provides some enlightenment for the party’s political propaganda work in the new era: attach importance to the artistry of political propaganda work and enhance the propaganda effect;Political propaganda should attach importance to multimedia technology and develop a variety of political propaganda channels;Political propaganda should closely follow the pulse of the times and stand at the head of the tide of the times. |