Research On Communication Channels Of Music Performing Arts Activities

For the performing arts industry,the so-called "post-epidemic era" in terms of time does not refer to the complete end of the epidemic,but to the normal stage of epidemic prevention and control after the epidemic is effectively controlled.From the perspective of its connotation,it refers to a period in which the external environment and internal mechanism of the entire performing arts industry have undergone tremendous changes after the outbreak of the epidemic.Although the epidemic is not completely over yet,outstanding achievements have been made in China’s fight against the epidemic.The performing arts industry has actively made changes,from the initial complete shutdown to the lifting of restrictions,and various performing arts activities have been carried out successively.During the epidemic,online communication channels not only maintained the connection between art institutions and audiences,but also made up for the deficiency of live performances,continuously provided cultural and artistic products to the market and met people’s spiritual and cultural needs and consumer demands.According to the "5W" theory of communication,the process of communication includes five basic elements: subject,content,channel,audience and effect.In the context of the epidemic,great changes have taken place in the global art communication process.Among them,the most prominent change and the most intuitive feeling is the transformation of communication channels.Communication channel is the link between each element.In terms of music performing arts activities,audience contact and consumption of music art products is the fundamental way to realize its vitality,and communication channel is the bridge connecting audience and art.This selection of music performing arts activities venter transmission channel the research object,first of all,after the outbreak of the era of generalizes the current situation of the development of performing arts industry,and try to analysis the different types of music performing arts activities spread channel respectively what kind of changes have taken place,and this change for channel itself or performing arts industry the development of what kind of value;Secondly,according to the contradictory properties of communication channels,the difficulties faced by their development are found,and the crux of the problem is found,so as to finally put forward effective opinions and suggestions for the revival and innovation of the performing arts industry.