Research On The Development Strategy Of Hainan Li Music Tourism From The Perspective Of Eco-Museum

With the continuous development of China’s tourism industry and the general improvement of the quality of tourists,tourists’ demands and purposes are increasingly enriched.Music,as an art that touches the heart,can stimulate and express human emotions,and can show the cultural characteristics and essence of different periods and ethnic groups.In today’s vigorous development of cultural tourism,the combination of music and tourism will inevitably collide with bright sparks.Hainan is one of the most popular tourist provinces in China.The rich cultural resources on the island meet the requirements of the development of cultural tourism,and Li music is one of the treasures.This article takes Hainan Li music tourism as the research object,by introducing the concept of eco-museum,attempts to sort out the current development status,problems and reasons of Hainan Li music tourism,and then demonstrates the feasibility,scientificity and superiority of Hainan music tourism with the development model of ecomuseum.By using the methods of literature review and field investigation,the author systematically describes and analyzes the Li villages,Li tourism scenic area of ethnic culture,ecological environment,tourism development and other aspects,so as to draw the conclusion of the development strategy of Hainan Li music tourism based on the ecomuseum model and the significance and value of Hainan Li ecological music tourism.The first part of this article is the introduction,which introduces the research background,purpose and significance of the article,determines the research methods and ideas,explains the overall writing ideas and framework of the article,and refines the definitions of some relevant concepts involved in the article.It also sorts out and summarizes the research results of eco-museum,music tourism and the development of Li music tourism at home and abroad in the way of literature review.The second part describes the current situation and main modes of music tourism development of Li in Hainan,using PEST analysis method to analyze the macro environmental factors of music tourism of Li in Hainan,and discusses the current problems of it.The third part systematically investigates and analyzes the development of music culture tourism in eco-museum in the form of expert interview and questionnaire.The fourth part is the specific measures of ecological music tourism development of Li in Hainan.Based on the current successful cases of developing ethnic cultural tourism in eco-museum in China,it provides theoretical and data support for the development of music tourism of Li in Hainan under the mode of eco-museum,and carries out SWOT strategic analysis of the development of ecological music tourism of Li in Hainan.On the basis of fieldwork research,it carries out relevant design,analysis and research on the ecological music tourism of Li in Hainan,and finally discusses its significance and value.The fifth part is the conclusion and outlook.It is hoped that the writing of this article will provide new ideas for the development of Hainan Li music tourism and promote the sustainable development of Hainan music tourism.At the same time,it is also hoped that the combination of eco-museum and music tourism will create new ways to safeguard and carry on Li music culture.