Research On Experiential Display Design Under The Concept Of Specific Sit

Experiential is a form of expression that emphasizes the presence and interaction of the audience itself.It is also a process of transforming the information collected by the visitors to the exhibits into physiological response or psychological feedback.As the materialized achievement of exhibition design,exhibition form emphasizes the relationship between "detail" and "local".Under the background of experience economy,exhibition design begins to pay more attention to the creation of experience.From the narrative in the past to the scene experience now,the trend of "no exhibition without experience" makes experiential exhibition design a "selling point" to attract the attention of the audience in museums,theme pavilions and various specific fields.In a specific field,integrate the experience into the display design,so as to better provide the audience with multi-dimensional sensory and behavioral experience.Firstly,the paper combs the relevant concepts of the relevant theories of experience and experientiality,and analyzes the three performance stages of experientiality;Secondly,through the analysis of place and specific field,this paper constructs and puts forward the 3S theory of sharing,story and spirit of specific field for the first time,and uses the 3S theory for the next research and exploration;Thirdly,combine the 3S theory with the high luxury brand exhibition cases such as Hermes’ s "Wonderland walk" exhibition to explore and analyze the experience in a specific field;Finally,combining theory with practice,the design practice of 751 D · Park experiential exhibition hall is carried out.The way of combining 3S theory with design is adopted to show the particularity of experiential exhibition in many aspects,angles and senses.The audience immersed in a specific field can generally more intuitively explore and think about the connotation of the work,and more audience attention can be obtained through a specific field.In a specific field,through the exhibition with the help of experiential 3S theory,it innovates the exhibition viewing mode of the current audience,optimizes the exhibition viewing experience of the exhibition hall,and opens up new design ideas for the development of exhibition and museum display design.