Application Of Commercial Illustration In The Design Of Changbai Mountain And Creative Products

With the adjustment of China’s economic and industrial strategy,the tertiary industry with culture as its core has become an important trend to promote economic development,and due to the support of national policies,the consumption market of cultural and creative products also tends to be hot.Commercial illustration not only can deeply express the artistic and commercial value of creative products,but also can present them in various forms.As a unique branch of graphic design,commercial illustration plays an important role in the digital information era.It is a product of the combination of business and art,with the main purpose of conveying product information,and has distinctive purpose and attributes.Commercial illustration can make the original ordinary products have a unique artistic and aesthetic value,not only can have a more intuitive promotional effect on the product but also give the product artistic properties.The Changbai Mountain region has a unique geographical location and history that combines Chinese culture,Manchu culture,Korean culture and other cultures.As a national5A-level scenic spot,Changbai Mountain has a strong reputation for being a good place to visit.Grade scenic spot,Changbai Mountain has a unique scenery,simple customs and people,and has the number of tourists has been increasing year after year,and people can enter the natural scenery of Changbai Mountain.The natural scenery of Changbai Mountain can be explored,and the history and culture of minority peoples can be learned from the exhibition hall or guided tours.The history and culture of minority peoples can be learned from the exhibition hall or guided tours.At present,Changbai Mountain’s cultural and creative products are in the initial stage.At present,Changbai Mountain cultural and creative products are in the initial stage,and there are still shortcomings such as single boring style,lack of regional characteristics and poor quality.In this paper,in the study of commercial illustration and Changbai Mountain cultural and creative product design,we make a specific analysis of commercial illustration and extract the regional cultural elements of Changbai Mountain,select the elements with the most regional characteristics of Changbai Mountain,and make a new expression of Changbai Mountain cultural and creative products in the form of commercial illustration,so that Changbai Mountain cultural and creative products enter the public’s view in a new form and inject new vitality into Changbai Mountain cultural and creative products.