Research On Cross-cultural Communication Of Chinese Ceramic Culture Documentary

As the exchanges between countries become closer and closer,misunderstandings and conflicts arise.It has always been an important topic to promote the image of China through the support of the excellent Chinese culture.As an important part of the excellent Chinese culture,ceramic culture enjoys high international recognition and is an important force to spread the Voice of China.Based on this,ceramic culture documentary can awaken the historical memory of the excellent Chinese culture in overseas countries and build up the profound friendship of international friendly dialogue.Therefore,the topic of "Research on Cross-cultural Communication of Ceramic Culture Documentary" is of great practical significance and research value at a time when global interactions and exchanges are becoming more and more close.Based on this,this paper takes the ceramic culture documentary as the research object,adopts the relevant theories of communication and film science as the methodology,adopts the research methods of literature analysis,content analysis,comparative analysis,sampling survey,in-depth interview and so on,and on the basis of studying a large number of excellent documentaries,A comprehensive and systematic review of more than 30 ceramic culture documentaries broadcast since 1950 is carried out to clarify the development context of ceramic culture documentaries,analyze the cross-cultural communication value of ceramic culture documentaries,and analyze the cross-cultural communication subject,audience,content presentation,channel and effect of Chinese ceramic culture documentaries.Finally,the development countermeasures of the cross-cultural communication of ceramic culture documentaries are discussed.In order to arouse people’s attention to the value of cross-cultural communication of ceramic culture documentary,and at the same time provide new ideas for the theoretical research and creation of cross-cultural communication of documentary,so as to better build a good national image in the process of cross-cultural communication.The first chapter defines the related concepts and sorts out the required theories.The two main subjects of Chinese ceramic culture documentary and cross-cultural communication are respectively defined,the development process of ceramic culture documentary is explored,and the theoretical source of cross-cultural communication is traced.Therefore,the relevant theories with guiding value are summarized for this research.The second chapter studies the subject and audience of cross-cultural communication of the documentary on ceramic culture.In the process of cross-cultural communication of ceramic culture documentary,the communication subject is the starting point and the communication audience is the end.A correct understanding of the two is the basis of this study.This chapter analyzes and summarizes the types and characteristics of the communication subjects unique to ceramic culture documentaries.At the same time,the overseas audiences of ceramic culture documentaries are divided and their characteristics are analyzed.The third chapter focuses on the presentation of the content of cross-cultural communication of ceramic culture documentary,which mainly starts with the presentation of the theme,narrative and image of the communication content.The theme of cross-cultural communication of ceramic culture documentary is cross-border exchange of ceramic technology,interpretation of Chinese and foreign ceramic history from an international perspective,transmission of craftsman spirit in the new era,innovation and promotion of excellent Chinese culture.In terms of narrative presentation,it refines the narrative evolution of ceramic culture documentary in the process of cross-cultural communication.The audio-visual language included in the image presentation is also an important component of the presentation of the communication content of the ceramic culture documentary,which can achieve the purpose of highlighting the charm of ceramic and porcelain and creating the classical porcelain environment.The fourth chapter explores the cross-cultural communication channels of ceramic culture documentary.The main communication channels are mainstream media platform and non-mainstream media platform,which opens up the international communication path of ceramic culture documentary.Generally speaking,mainstream media platforms are the main communication channels,which are constantly expanded through online cooperation and offline expansion.Secondly,non-mainstream media platforms are secondary communication channels.By building independent overseas platforms,the communication and sharing among audiences can achieve better crosscultural communication purposes and expand the range of communication.The fifth chapter analyzes the cross-cultural communication effect of ceramic culture documentary.This paper analyzes the cross-cultural communication effect of ceramic culture documentary from positive and negative perspectives.Among the positive effects produced in practice,it forms the cognition and perception of Chinese excellent culture,establishes the emotional connection to the craftsman spirit of a great country,and produces the active communication behavior of cultural China.However,there are also inevitable communication difficulties.First,it is difficult for overseas audiences to accept,and there are communication barriers.Second,their own works are not perfect,lack of attraction.The sixth chapter explores the cross-cultural communication strategies of the documentary on ceramic culture.According to the difficulties of cross-cultural communication,corresponding strategies are obtained to break through communication barriers such as cultural differences,high and low context differences and resistant interpretation in cross-cultural communication,and find the focal points of crosscultural communication.Let the ceramic culture carried by the documentary tell the story of Chinese ceramics well to the world in today’s highly interconnected world,and show the credible,lovely and respectable image of China to the international audience.The ceramic culture shown in the ceramic culture documentary is popular among people of all countries and has advantages in cross-cultural communication.In strict accordance with the five elements of communication structure,this paper analyzes the process of cross-cultural communication of ceramic culture documentaries one by one,and provides certain reference for the theoretical and practical research of cross-cultural communication of Chinese documentaries.By summarizing the existing problems and deficiencies in the cross-cultural communication of ceramic culture documentaries,and combining with the actual situation,the paper puts forward prospects for the future development of the cross-cultural communication of ceramic culture documentaries,in order to open up a new path for the cross-cultural communication of Chinese excellent culture under the background of the new era,and shape the image of a great country in the new era.