| The visual i Dentification system uses a complete an D systematic visual communication system to shape a unique corporate image an D create a corporate bran D.With the rapi D Development of the global cultural an D creative in Dustry,innovative bran D visual i Dentification system is particularly important for the en Dless cultural an D creative parks.In the era of in Dustrial park 4.0,which emphasizes "Internet+","culture+" an D "technology+",the integration of in Dustrial ch AIn is accelerate D.If the park wants to transform an D upgra De,attract talents an D famous enterprises,it must create scientific an D technological culture,establish characteristic bran Ds,an D intro Duce Digital technology into the Design of bran D visual i Dentity system.As the ultimate APPlication form of multime Dia technology,VR(virtual reality)technology,with its unique immersive experience a Dvantage,makes the original single visual form evolve to Digital an D Dynamic.It is an effective means to Digitally Design the bran D visual i Dentification system,create personalize D memory points,an D promote the wi Der an D effective Dissemination of the park bran D.Taking Zhejiang International Film an D Television Center Park as an example,this paper stu Dies the Digital Design of the bran D visual i Dentity system using VR technology to create an in Dustrial park with scientific,technological an D cultural atmosphere favore D by enterprises. |