In the course of the development of modern society,the non-governmental fine arts remains attracted more and more attention with its rich and colorful cultural resources in the ground and unique artistic expression.At the same time,this resource form contains the spirit of the development of Chinese culture,bearing the important task of the Chinese literary development,and also a new period.The source of confidence in social development.In the development of folk legacy projects,folk art resources,folk arts and crafts and folk art spirit are faced with various challenges.How to effectively protect and develop is particularly important.As a new type of cultural development model,the non-governmental non legacy project will be an important content to break the bottleneck of the development of traditional culture in our country,and it also provides an important breakthrough for finding new cultural development points.Shandong Henan Huimin Zhang clay sculpture protection project is one of the representative research projects of intangible cultural heritage of folk art.The Henan clay sculpture of Huimin is a gathering place of folk cultural resources represented by clay sculpture.The folk cultural resources in its area are rich and the social and economic foundation is good.In recent years,the cultural industry based on the folk intangible cultural heritage has been well developed and has the character of canon.The author takes it as a sample for studying the art management of intangible art items in folk art,with a view to play a valuable role in the related research of similar projects.In the process of writing the article,the author,through research and study,understands the latest developments in the inheritance,protection and innovative development of intangible cultural heritage.With the guidance of the art management theory,the paper compares the folk intangible cultural heritage project art management and combines the domestic and foreign non-material cultural heritage management research status at home and abroad,and puts forward the framework opinion.In the construction of the whole research system,the thesis is not confined to the small scope of the management mode of the Henan clay sculpture protection art,but tries to solve the universality of the non-governmental fine arts project from the macroscopic angle of art management,and explores the benign pattern of the sustainable development of folk art from the level of art management. |