The Tourism Development Study Of Lishui Forest Health From The Perspective Of Subjective And Objective Perception

Forest health is a kind of health care that combines the ecological environment such as forest,sunlight,air,water and soil with the physical and mental health of people.To meet people’s growing needs for a better life and to share the beauty of nature,life and life in the green and green mountains after work,forest health has emerged,combining the characteristics of agriculture,tourism and Chinese medicine and physical therapy,and has become an emerging industry.This paper takes Lishui City,which is known as“the first ecological city in China”and the only prefecture-level city in China,“the hometown of longevity in China”and“the hometown of climate health in China”as the research object.The study will compare the different perceptions of local residents and tourists in Yeosu,so that we can further clarify the impact of Yeosu on the residents and tourists in the development of forest health industry,and derive the influencing factors from their perceptions to further realize the sustainable development of forest health tourism in Yeosu.Through the questionnaire survey method,we selected the famous local forest recreation tourism sites in Lishui City and conducted field questionnaires for the residents of forest health bases and tourists in Lishui to explore the economic effect,social and cultural effect and ecological effect brought by the forest health industry.The survey found that,for the local residents of the forest health base,forest health as a new industry has important significance in promoting economic development,improving residents’ income,increasing employment and improving urban environment,etc.It can not only increase the income of the residents in the tourist area,increase employment opportunities and realize precise poverty alleviation,but also improve the ecological environment of the tourist area,upgrade the infrastructure and improve the life of local residents.It can also improve the ecological environment of the tourism area,enhance the infrastructure,improve the life of local residents,bring new growth points for urban development,further spread the culture of the tourism area and expand its influence.As forest health tourism continues to innovate,more and more recreation organizations are beginning to flock to forest health tourism,bringing corresponding economic benefits to the local area,and people have expressed their support.For tourists,forest health,as a new form of tourism,is gradually becoming known and recognized.With the improvement of living standard and the change of consumption concept,people are not only satisfied with sightseeing in the process of tourism,but also start to pursue ecological,health,leisure,vacation and other experiential tourism activities.In addition,comparing the different impacts in economic benefits,social and cultural benefits,environmental benefits,etc.,and combining with the actual situation of Lishui City,we finally put forward the countermeasures for developing forest health industry tourism in Lishui City,in order to provide some reference and inspiration for the sustainable development of forest health industry in our city.