Research On Landscape Optimization Strategy Of Rural Camp Based On "Sharing" Concept

China’s rural tourism is in a critical stage of upgrading from high-speed development to high-quality development.As one of the rapidly rising forms of rural tourism in recent years,rural camp conforms to the current trend of social tourism development and the characteristics of the era of the rise of self-driving travel,which contains strong economic vitality and industrial competitiveness.However,the overall construction of rural camps is still in the preliminary exploration stage.A large number of sudden market demands prompt the rapid rise of rural camps.At the same time,people’s blind sudden construction causes the development of rural camps to break away from the actual situation in the countryside,which further leads to the single function of the camps,the theme is not distinctive,the spatial layout is not coordinated and so on.The core content of this paper is based on the concept of "sharing",seeking to adapt to social background characteristics and rural tourism development requirements of rural camp landscape optimization strategy.This paper mainly adopts literature research method,case analysis method,field research method and other research methods,and expounds the feasibility and necessity of optimizing rural camp landscape through "sharing" concept from two aspects of theoretical exploration and case analysis.Secondly,it investigates the research status of domestic and foreign camps and analyzes the current problems of rural camps in China.To provide multi-dimensional basis for the solution strategy of rural camps based on the concept of "sharing",further define the concept of "sharing" and related concepts of rural camps in this paper,and then focus on the relationship between camps and villages,combined with practical cases,The optimization strategy of industry sharing,space sharing,culture sharing,facility sharing and co-governance of rural camps based on the concept of "sharing" is deduced.The industrial sharing is dominated by the construction of "camp +" mode,relying on the rural cultural industry resources and combining with the camping mode,to promote the systematic development of rural industries.The construction core of space sharing is based on the core camping area,comprehensive service area and extended experience area contained in the camp.According to the existing space attributes of the village,within the scope of reasonable utilization,it can be shared and integrated with the space required by the camp,so as to improve the experience content of the camp and improve the life well-being of the rural dwellings.Cultural sharing takes the camp and village as the carrier to realize the subject communication between tourists and villagers.After the sharing of the object space,the deeper purpose is to build emotional symbols,inherit the village culture through camp themed activities,and trigger cultural interaction,cultural exchange and emotional resonance.Facility sharing focuses on the specific functional facilities of villages and camps,including living infrastructure,public service facilities and camping facilities.Through the construction of rural camps,the value of rural tourism is enhanced,and the quality of rural life is further improved from the actual aspects to benefit the lives of villagers.Co-construction and co-governance emphasize that the whole process of building rural camps should take full consideration of various factors and bring together various forces.Whether it is preliminary planning and design,mid-term field construction or later daily management,it is necessary to ensure the interests of the villagers,satisfy the tourists’ good camping experience,and further realize the mutually beneficial and win-win development of the village and the camp.From the perspective of "sharing" concept,this paper gives full consideration to the two object Spaces of village and camp as well as the different needs of village collective,camp operators,villagers and tourists,seeks for a healthy sharing relationship between village and camp,and proposes five strategies for landscape optimization of rural camps: industry sharing,space sharing,culture sharing,facility sharing,co-construction and co-governance.Finally,it is applied to the landscape optimization design of Longtanba Village camp in Hanzhong City to provide reference and help for the landscape optimization of Longtanba Village and the same type of rural camps.