Research On The Cultivation And Optimization Path Of Rural Cultural And Tourism Space In Neijiang City

At the 19 th National Congress of the Communist Party of China,the implementation of the rural revitalization strategy was presented,with the general requirements of "industrial prosperity,ecological livability,rural civilization,effective governance,and rich life" being made clear.This project,which encompasses politics,economy,culture,tourism,and more,is a systematic undertaking.At the 20 th National Congress of the Communist Party of China,the report highlighted the importance of adhering to the concept of combining tourism and culture,and encouraging a thorough integration of both.This highlights the necessity of reviving rural cultural tourism and unifying culture and tourism for the purpose of advancing rural revitalization and constructing a socialist modern nation.Among them,culture is the soul of tourism,innovation is the life of tourism,and integration is the direction of tourism.The integration and innovation of culture and tourism can be a powerful force in sustaining the economy’s sustainable and healthy growth,offering superior public cultural services,and satisfying the people’s aspirations for a better life.Cultivating cultural tourism space is a critical measure in guiding the tourism market,optimizing the industrial structure of cultural tourism,and boosting tourism competitiveness.Neijiang City has rich cultural heritage and cultural tourism resources,and has established many high-quality scenic spots,attracting a large number of tourists to visit.It has made certain achievements in cultivating cultural tourism space.However,there are still many shortcomings in the current development of rural cultural tourism in Neijiang City,such as incomplete policies and insufficient resource integration.Among them,the problems revealed during the cultivation process of cultural tourism space in Luoquan Ancient Town,which is relatively representative,typical,special,and universal,can indicate that there is still a certain gap between the cultivation and development of rural cultural tourism space in Neijiang City and the expectations of the people,For example,the level of public service needs to be improved,and the sense of hierarchy of rural cultural tourism space cannot meet the high-level needs of tourists.Based on this,this paper,based on the background of rural revitalization and cultural and tourism integration,describes and analyzes the current situation of rural culture and tourism space in Neijiang City,and the current situation of cultivation policy support,and takes Luoquan Ancient Town as a research case,based on the relevant research results of predecessors,uses scene theory,space production theory,etc.,to build a cultural tourism space indicator system,and designs a questionnaire.On the basis of combing the literature and data,summarizing the current situation of cultural tourism space cultivation in Luoquan Ancient Town,and objectively evaluating its existing problems and reasons through empirical analysis,Put forward the optimization path and reference suggestions at three levels,including strengthening the cultivation subject planning,giving full play to the role of participants,and realizing the diversification of content subjects,in order to provide some ideas for the government in promoting the development of rural culture and tourism,to achieve the goal of providing better public cultural services for the people,realizing the spiritual civilization and prosperity of the people,promoting the integration of culture and tourism in Neijiang City and the revitalization and development of the countryside...