| The manufacturing industry is the main body of China’s economic growth.The rapid development of the manufacturing industry has laid a solid foundation for economic,social and cultural development.However,the greenhouse gas emissions generated by the manufacturing industry have also caused a bad impact on people’s lives.In order to cope with the impact of carbon emissions on the environment,the Chinese government has guided the manufacturing supply chain to start the green transformation.However,the green transformation requires enterprises to invest a lot of upfront costs,so small and medium-sized enterprises in the supply chain will encounter greater financial constraints when carrying out the green transformation.In reality,the credit of upstream manufacturers in the green supply chain of manufacturing industry is difficult to be transferred to retailers at the end of the supply chain across levels.Retailers can only finance from Internet financial institutions with lower financing threshold due to lack of self-certification of credit.The application of blockchain technology can solve the problem that the credit of core enterprises is difficult to transfer at multiple levels,and blockchain technology can also reduce the transaction costs of retailers in the supply chain transaction process.Under the background of the national "double carbon" goal,starting from the operation goal of the green supply chain of manufacturing industry,this thesis uses the Stackelberg game theory to study the financing of the green supply chain of manufacturing industry.First of all,this thesis combs the domestic and foreign literature on green supply chain management,green supply chain pricing strategies and blockchain supply chain financing decisions,and puts forward the research focus of this thesis based on the existing literature research combined with the current situation of green supply chain financing.Secondly,combined with the actual situation of green supply chain financing in traditional manufacturing industry,a three-level supply chain financing model consisting of manufacturers,distributors and retailers is constructed.The effects of consumers’ green sensitivity,manufacturers’ green input cost coefficient and retailers’ transaction costs on the model’s optimal decision and revenue are analyzed,and then the reasoning of the model proposition is verified by numerical simulation.Then,based on the traditional green supply chain financing model,the green supply chain financing model of manufacturing industry after the introduction of the blockchain is constructed,focusing on the impact of the parameters such as retailers’ participation in the blockchain,retailers’ transaction costs,and consumers’ green sensitivity on the optimal decision-making and optimal returns of the model,and the impact of the blockchain technology on the green supply chain financing strategy is discussed through comparison and numerical simulation.Finally,taking the actual case of enterprise green supply chain as an example,this thesis introduces the current situation of the traditional green supply chain financing of enterprise Y,and analyzes the positive role of blockchain technology in the green supply chain financing of enterprise Y.Based on the above research,this thesis mainly draws the following conclusions:(1)Under the traditional financing strategy,the green sensitivity of consumers has a positive impact on the optimal decision,the optimal market demand,and the manufacturer’s optimal income.The manufacturer’s green input cost coefficient has a significant negative impact on the green supply chain.The increase of the retailer’s transaction costs will reduce its own income.Under the blockchain financing strategy,as consumers’ green sensitivity increases,the green level of manufacturers’ products is also affected by the probability of successful sales of retailers’ products.With the increase of the green input cost coefficient of manufacturers,the optimal decision-making,optimal market demand and optimal income all decrease.Retailers’ participation in the blockchain has a positive impact on the profits of manufacturers and retailers.It can be seen from the comparative simulation results that the use of blockchain has a more significant positive impact on market demand and supply chain members’ income when consumers’ green sensitivity is low or manufacturers’ green input cost coefficient is high. |
