Analysis On Competitive Strategy Of Auto Parts Business Of Wuxi IDG Group

The world’s trade expansion,deepening division of labor,new production forms,consumers’ demand for products and services,producers’ transformation of production lines and processes,and various management models and competitive strategies have also undergone tremendous changes.The constantly changing business model and external environment put forward new requirements for the functions of the internal managers of the organization.Various management tools are too old,and traditional corporate culture ideas are overemphasized.These conditions bring about inefficient management and hinder organizational change.With the deepening of China’s reform,the external environment of enterprises has undergone profound changes.Whether an enterprise can form a sustainable long-term competitive advantage by implementing the correct business strategy is an important factor determining the success or failure of the enterprise.In order to reasonably integrate enterprise resources and enable organizations to quickly adapt to and influence the changing environment,it is necessary to carry out scientific and reasonable competitive strategy research for organizations.Using the method of analysis,this paper comprehensively analyzes the opportunities and threats of the external environment and the internal features,revealing that the auto parts business of Wuxi IDG Group can obtain the survival and development of the enterprise only through the implementation of the correct competitive strategy,reasonable optimization.This paper evaluates the existing business industry attraction and enterprise competitiveness of Wuxi IDG Group’s Auto Parts Business,and puts forward strategic measures and risk prevention.Following the guiding ideology,this paper makes a detailed analysis.It is considered that Wuxi IDG Group can improve the scale and profitability of the enterprise by implementing the competitive development strategy.It puts forward a competitive strategy optimization scheme led by the core high-end manufacturing industry and supplemented by strengthening the industrial proportion of new energy and new materials.Based on the reality of the auto parts business of Wuxi IDG Group,this paper has strong practicality,has practical guiding significance for the long-term development of IDG Group,and plays an important reference role for the formulation and implementation of competitive strategies of other enterprises.