Dynamic Relationship Network Construction And Target Planning Research Of Value Co-creation Of Urban Renewal Projects

At the end of the 70s,China’s urbanization and economic development showed a rapid development trend.Improving the urban environment and rebuilding the city as the main way of urban spatial form,in recent years,China’s urban renewal and transformation has attracted more and more attention.However,there are many problems in the planning and implementation process,mainly due to the intricate relationship between stakeholders and the lack of sufficient attention to their dynamic linkages,resulting in the value proposition of various stakeholders not being handled in place,thus affecting the smooth implementation and value creation of the entire urban renewal.At present,the academic circles at home and abroad have conducted indepth discussions on the interaction of various stakeholders in urban renewal,but the use of quantitative analysis methods to analyze the interaction behavior of various stakeholders is rare.Therefore,on this basis,this paper takes the stakeholders of urban renewal projects as the research objects,constructs a dynamic relationship network of value co-creation,and puts forward new ideas and approaches for establishing an efficient value co-creation management strategy based on the value proposition of each relationship node,that is,the stakeholders.On the basis of relevant research,combined with stakeholder theory,value cocreation theory,social network analysis theory,etc.,the stakeholders of urban renewal projects in China are studied in detail.Firstly,through a large number of literature reading and stakeholder identification 3D models,the identification and confirmation of each relationship node,that is,each stakeholder of the urban renewal project,seven stakeholders were identified,including government departments,developers,original property owners/units,etc.Secondly,the relationship strength indicators between the nodes of the relationship network are determined,namely communication intensity,dependency intensity,commitment intensity and trust intensity,and the weight of the indicators is determined based on the questionnaire survey,and then the relationship matrix is established through data collection and collation to build a dynamic relationship network of value co-creation of urban renewal projects.Thirdly,through the study of the overall and individual networks,the measurement results such as centrality and density of the network are obtained,and its status,role and value appeal in the network are quantitatively studied.Finally,based on the value proposition,it provides new rules and safeguards for determining the target system based on the value co-creation of urban renewal projects.The results of this paper can provide an operable value co-creation analysis tool for decision-makers and managers of urban renewal projects,which can be well used in practice as a management tool for determining the target system of urban renewal projects through the research of value co-creation strategies of urban renewal projects.