Experiential Commercial Building With Integration Of Community Life

In the context of my country’s steady progress in urbanization,in the face of the transformation of experiential consumption patterns and the strong impact of online consumption,experiential commerce has emerged.Commercial behavior requires construction as a carrier to implement,and the form of the building itself is not absolutely binding on commercial behavior.The formation of the commercial form relies on the surrounding commercial atmosphere,market consumption requirements,and favorable conditions of the place provided by the building.In the post-epidemic era,the development of experiential commercial buildings should closely follow the needs and changes of experiential commerce.Experiential commerce takes consumers as the starting point,shifting from traditional commerce simply selling items to selling services,experiences,feelings,and so on.Therefore,experiential commercial buildings need to meet people’s psychological and physical needs,and bring three-dimensional feelings in various aspects such as senses and psychology.At the present stage,experiential commercial architecture is developing in full swing.This article puts forward questions in the introduction of Chapter 1,and determines the research content,research methods and research framework.In Chapter2,the problems are analyzed and the development and evolution of commercial buildings at home and abroad are sorted out.Summarizes the transformation of commercial buildings in the era of experience economy and the influencing factors for experiential commercial buildings;Chapter 3 solves the problem,summarizes the characteristics and methods of various spaces combining experiential commercial buildings and urban spaces,and extends them to communities Activities and experiential commercial buildings;Chapter 4 is the practical part.According to the research guidance of the previous article,a combination of community activities and experiential commercial buildings was designed in the C02 Community Commercial Center in Xiongan New Area.The nature and characteristics of experiential commercial buildings coincide with the needs of public space.This article attempts to study the development status of experiential commercial buildings,combining excellent cases at home and abroad,and discussing the characteristics of experiential commercial buildings and the techniques of space creation.Fundamental issues and excellent cases.The method of urbanization and publicization combined with urban space,exploring more possibilities for organic integration of experiential commercial buildings and urban space,and combining with community activities in the emerging urban area of Xiongan New Area Tentative exploration.