Research On The Innovative Design Of Outdoor Clothing Based On Glamping Experience

In the early stages of outdoor sports,clothing was no different from everyday wear,with adjustments made only based on climate and temperature changes.However,as the exploration of more dangerous and challenging outdoor activities continued,the uncertainty of natural environments,climate conditions,and challenges to human limits gradually increased,prompting outdoor clothing to focus on functionality,ergonomics,and athletic characteristics.With the continuous advancement of science and technology,more and more high-tech devices and high-performance fabrics have been applied to outdoor clothing to ensure effective protection for outdoor adventurers during each challenge.In recent years,the relatively low-threshold pan-outdoor sports have gradually gained popularity and recognition in China.Among them,glamping,which emphasizes high-quality outdoor living experiences,has received widespread attention as an emerging outdoor leisure activity.Its emphasis on comfort,aesthetics,and quality also poses new requirements for outdoor clothing.This article,taking glamping as the entry point,aims to explore the characteristics and inherent logic of glamping,analyze the features and consumption needs of glampers,and provide suggestions for outdoor clothing design for this group.This article adopts various research methods,such as literature research,in-depth interviews,image research,case analysis,and questionnaire surveys,to first study the origin and development of outdoor clothing,including its definition,origin,industry development status,and the impact of glamping.Next,from the perspective of the youth narrative,this article explores the phenomenon of glamping becoming the main outdoor leisure and entertainment method for contemporary youth and reveals its popularity from a sociological perspective,connecting the demands of glamping with the new features of outdoor clothing.The evolution reasons and purposes are summarized:the prevalence of glamping promotes the integration of outdoor culture and fashion,and the increasing aesthetic demands of consumers have led outdoor clothing to gradually become fashionable and daily,suitable for various scenarios.Finally,based on the behavior and needs of consumers in the glamping market,innovative design methods for outdoor clothing are proposed from the aspects of style,material,and color:in terms of style,the "prototype" can be broken through for redesign;in terms of materials,a people-oriented functional design should be based on consumers’ actual needs and integrate various materials to achieve sensory innovation;in terms of color,embrace fashion trends and enhance fashion sense.Lastly,based on theoretical research,this article targets glamping youth aged 28-35,and based on their specific characteristics and preferences for outdoor clothing,selects the integration of leisure clothing structures,cotton-polyester material blends,and natural color elements for innovative design.A series of targeted clothing designs are created.Through this research,it is hoped to help people further understand the innovative performance of outdoor clothing in the glamping market and provide some ideas and references for future outdoor clothing design.