| Mongols is a nomad with a long history and profound connotation,and its traditional culture contains many typical elements that can be excavated.As an important carrier and symbol of the traditional culture of Mongols,Mongols elements carry the common historical memory of the Chinese nation and are also the precious wealth of our traditional culture.With the rapid development of economy,the cultural industry has become a new highlight.At the same time,people’s attention to traditional culture has gradually increased.It is a new attempt to combine traditional culture with modern design,improve and design traditional culture,and integrate Mongols elements into jewelry,so as to better inherit traditional culture.After the research and arrangement of bionic jewelry design and Mongols culture,the deer in Mongols cultural elements were selected as the design theme,and the coincidence point between Mongols deer elements and modern jewelry design was found to show its unique charm with the design method of bionic jewelry.However,the Mongols element jewelry in the current market is relatively simple in function and shape,and it is difficult to form a greater competitive advantage in the domestic market.Its cultural attributes are far from modern jewelry,and people’s acceptance of this kind of jewelry is relatively low.In order to bring consumers closer to jewelry,expand user groups,and meet modern market demands,we attempt to explore the innovation and improvement of deer elements,deeply explore their cultural connotations,and enable people to experience the cultural pulse brought by traditional culture in the process of using and wearing jewelry.By analyzing and extracting the deer element in Culture of Mongolia,this paper studies its appearance and cultural connotation,and summarizes that the Mongols deer element has multiple symbolic meanings,such as praying for good luck,longevity,gratitude,unity,strength,courage,indomitable spirit,from the research of related cultural relics,folk customs,myths and legends,and ancient records.Then,the bionic jewelry design content is summarized into three directions,taking the modern jewelry design case of Mongols deer element as a reference,and following the relevant principles of bionic jewelry design,the corresponding design method exploration and creation practice are carried out.This paper combines theory with practice to achieve the breakthrough of Mongols deer element in jewelry design,and integrates cultural elements into the redesign of jewelry,which becomes rule-based,so as to help bionic jewelry design with Culture of Mongolia as the element,design jewelry with national cultural characteristics,carry forward traditional culture,establish brands,and improve market competitiveness while inheriting culture. |