Research On The Influence Of CEO Power On Enterprise Green Innovation From The Perspective Of Social Responsibility

With the proposal of China’s “carbon peak” and “carbon neutrality” strategic goals,promoting a comprehensive green transformation of economic and social development has received widespread attention from all sectors of society.As an important participant in economic and social development,enterprises must accelerate the promotion of green transformation,not only in line with the inherent requirements of green and low-carbon development,but also as an active response to environmental challenges.The implementation of green transformation largely depends on the decision-making and deployment of top management team with the CEO at the core,and the allocation of power is the key factor in determining whether CEO decisions can be effectively implemented.Therefore,how and to what extent does CEO power affect corporate green innovation? What are the internal mechanisms of its influence?Are there any boundary conditions? Answering these questions based on China’s dualcarbon goals undoubtedly has important theoretical significance and practical value.Based on literature analysis,this thesis builds and follows the logical framework of “power-will-ability-action-performance” to explore the driving mechanisms of corporate green innovation from the CEO power perspective.Firstly,by combining the approach-avoidance theory and the resource allocation theory,this thesis elaborates the direct impact of CEO power on corporate green innovation.Secondly,by combining the legitimacy theory of power and the stakeholder theory,this thesis analyzes the mediating role of different types of corporate social responsibility in the relationship between CEO power and green innovation.Finally,combining the agency theory,the moderating mechanism of environmental uncertainty on the relationship between CEO power and green innovation in enterprises is discussed.This thesis takes the A-share listed companies in the Shanghai and Shenzhen Stock Exchanges from 2011 to 2020 as the research sample and conducts empirical tests on the theoretical hypotheses proposed in this thesis.The empirical results show that:(1)there is a significant positive correlation between CEO power and corporate green innovation;(2)technology-oriented corporate social responsibility plays a significant mediating role in the relationship between CEO power and green innovation.However,there is no empirical evidence supporting the mediating effect of public-oriented corporate social responsibility;(3)environmental uncertainty has a negative moderating effect on the relationship between CEO power and corporate green innovation,weakening the promotion effect of CEO power on green innovation.Based on the above research results,this thesis proposes management strategies and policy recommendations for promoting strategic changes in corporate green innovation from the perspectives of CEO power allocation,corporate social responsibility practices,and response to environmental uncertainty.