Research On Application Of Flat Design In Urban Tourism APP

With the rapid development of mobile Internet,Chinese people use smart mobile network share is far more than the efficiency of the computer,intelligent mobile equipment has become the first choice of users,mobile phone APP software application industry has also been corresponding driven,so mobile phone interface how beautiful with practical merger and become the primary problem.The skeuomographical design that used to be popular in the past has been unable to adapt to the current development of mobile phone interface,while the flat style interface design that has become popular in recent years has become the target that many audiences are chasing because of its concise interface display and good interactive experience.Especially for the urban tourism APP of the application category,it often does not have an advantage in the visual and interactive design of tourism APP due to its interface design being too complicated,personality characteristics being weakened and functions being too simple.At the same time,the flat interface design complies with the current tourists' pursuit of simple and efficient travel software and meets the psychological needs of tourists.The main research content of this paper is to analyze the advantages and disadvantages of skeuomographical design and flat design.On the premise of affirming the necessity of flat design trend in the future,the main research content of this paper is how to better apply flat style to urban tourism mobile APP interface.The research content is divided into four parts: The first chapter elaborates the research background and research significance,and analyzes the research status at home and abroad;The second chapter describes the flat design,and from the perspective of tourists' psychology and physiology,the specific analysis of Chongqing's urban tourism user interface needs.In the third chapter,the application of skeuomorphism and flat design in tourism APPs is compared and analyzed from four aspects,including interface,color matching,reference of shadow and micro-shadow,and interaction design,and the application advantages of flat design in tourism APPs are further elaborated.Further combined with the related theories of flat style,the paper summarizes the flat design principles for the interface of "Re-visit" urban tourism APP from two aspects of vision and interaction.Finally,on the basis of the theory of interface visual flattening and interface interaction flattening design,the design practice is carried out with the social APP of "Re-tour" as an example,the research framework of the interface design of tourism APP centered on user experience is discussed,and the UI interface display and functions of the APP of Re-tour are introduced in detail.Finally,the main points of this paper are summarized through the conclusion and the application trend of flat style in mobile APP interface is prospected.