Design And Application Of Digital Non-heritage Cultural Products Based On Rich Media Interaction

Since the 18th CPC National Congress,General Secretary Xi has talked about China's traditional culture many times and expressed the concept of "cultural self-confidence".As an inseparable part of traditional culture,in the context of the new era,how to protect and inherit intangible cultural heritage so that it presents new vitality is a subject worth exploring.The focus of this research is to realize the digital presentation of the ceremony of offering Confucius through rich media interaction.With the development of rich media technology and digital media art,its advantages in digital protection and inheritance of traditional culture have gradually become apparent.The ceremony of offering sacrifice holes has a history of more than 2,000 years.This article examines the contents of offerings about sacrifice holes by studying the ancient books and other materials,and combines the rich media interactive method to pass the digital ceremony of offering Confucius through the tablet system.The innovation of this article lies in the in-depth research on the design method of digital non-heritage cultural products through grounded theory,and the four main design points of digital non-heritage cultural products are extracted:popular science,interesting,exploratory and spiritual civilization.These design points combined with the characteristics of rich media interaction methods form a set of theories.At the same time,the study summarized several forms of rich media interaction,combined with the presentation of digital media art,and applied it to the design and implementation of the National Ceremony--"The Ceremony of Offerings Confucius".Rich media is widely used in the "The Ceremony of Offerings Confucius" app.Users can interact with the content displayed in the app,actively explore,and more easily obtain knowledge and information about sacrifice of Confucius.At the same time,they can appreciate the artistic presentation of traditional culture.It is hoped that the research of this topic will be helpful for future research on digital non-heritage products and related fields of the ceremony.