Research On The Attractiveness Of Sports Tourism Resources In Qitaihe City During The Transition Period

Resource-based cities have made great contributions to my country's economic development,but due to the limitations and particularities of their own development,many resource-based cities are facing resource depletion,and their original resource advantages have become a factor restricting their economic development.The number of resource-exhausted cities continues to increase,and Qitaihe is one of the second batch of resource-exhausted cities established by the State Council.In order to solve development problems such as exhaustion of coal resources,lagging economic development,and deterioration of ecological environment,Qitaihe actively explores the direction of industrial transformation and development,and is in a critical period of urban transformation and development.Under the background of high-quality economic development in the new era,the tourism industry has injected new vitality into the transformation and development of resource-exhausted cities due to its unique industrial characteristics.Qitaihe has a profound cultural heritage of champions and a solid foundation for the development of the sports industry.At the same time,it also has relatively rich sports tourism resources.With the successful holding of the 2022 Beijing Winter Olympics,the enthusiasm of the whole people to participate in sports is unprecedentedly high,and the sports tourism industry in Qitaihe has ushered in a broader development prospect.This paper takes the attractiveness of sports tourism resources in Qitaihe as the research object,combined with the current situation of transformation and development of Qitaihe,the occurrence of sports tourism resources and existing problems,and analyzes the attractiveness of sports tourism resources in Qitaihe by qualitative and quantitative research methods.According to the situation,the countermeasures to improve the attractiveness of sports tourism resources in Qitaihe during the transition period are put forward in a targeted manner;secondly,on the basis of drawing on relevant research contents,taking the resource value,scenic facilities,supporting services,and tourist costs as 4 secondary factors,and further subdivided into 21 three-level factors to construct the Qitaihe sports tourism resources attractiveness evaluation system.Collect data through questionnaire survey,analyze the data results statistically,combine with the successful development experience of sports tourism at home and abroad,and further analyze the five aspects of "sports +","tourism +","resources +","service +" and "culture +",the strategy for improving the attraction of sports tourism resources in Qitaihe during the transition period is proposed,it is hoped that on the basis of enhancing the attraction of sports tourism resources in Qitaihe,it can provide reference for the urban transformation and development of Qitaihe and the development of sports tourism industry.