Research On Promoting Intelligent Management Of Social Service In College Sports Venues Of Chongqing

At present,the main contradiction in the development of the national fitness strategy in China is the contradiction between the growing demand of the people for fitness exercise and the imbalance of the effective supply of sports venues resources.The reasonable use of the existing university sports venues resources to provide social services can well alleviate the demand of the people for fitness exercise.With the advent of 5g era,the level of social informatization in China is constantly improving.In addition,advanced technologies such as big data,cloud computing and Internet of things are integrated into the sports field.The demand for intelligent upgrading of existing stadiums is also increasing.Intelligent upgrading will become a new opportunity for the development of university stadiums,The use of intelligent technology can realize the intelligent management of university stadiums and gymnasiums,and then revitalize the resources of stadiums and gymnasiums,and effectively play the role of public service of stadiums and gymnasiums.In order to understand the problems existing in the intelligent management of social services provided by college sports venues in Chongqing and find solutions,the author uses the methods of literature review,questionnaire survey,field survey,interview and mathematical statistics to select the sports venues of 13 colleges and universities in Chongqing as the survey objects,This paper makes an in-depth investigation on the intelligent management of social services provided by university sports venues in Chongqing.At present,the supply level of social services for university stadiums and Gymnasiums in Chongqing is not high,and the problems in the implementation of intelligent management are mainly as follows:(1)the policy system is not specific,and there is a lack of unified standards,mainly because the intelligent policy-making is divorced from the grass-roots practice;(2)The main reason is that there is a large demand for funds for intelligent construction,while the operation and management of university stadiums rely too much on financial funds;(3)The main reason is that leaders have misunderstandings about intelligent management;(4)The main reason is that the management personnel can’t keep up with the development of intelligence;(5)Intelligent construction is slow,venue service content is single,mainly relying on enterprises to provide technology and lack of innovation in social services.In view of the above problems,this study puts forward the following countermeasures:(1)strengthen the implementation of relevant policies at the national level,and the local level should also timely issue specific implementation rules in combination with the local actual situation,and establish clear intelligent management standards;(2)In order to promote the construction of intelligent management of social services in university sports venues,we should provide financial support,set up special funds,and actively guide the joint development of third-party institutions to explore a variety of financing channels;(3)Strengthen organizational leadership,change the concept of social service management from top to bottom,and fully realize that intelligent management can bring great changes to college sports venues;(4)Clear the division of venue management responsibilities,improve the efficiency of venue social service,innovate the venue management mode,change the misunderstanding of emphasizing management over service,and cultivate intelligent management talents;(5)We should build an intelligent management and service platform for university stadiums,improve the information transmission of stadiums,make full use of the analysis of big data to optimize the management and service,improve the quality and utilization rate of venue services,and realize the effective connection between venue services and demands.At the same time,we should rely on data to provide diversified services,seek an open way of combining paid and free services,and enrich the content of venue services,Improve the supporting services around the venue.Generally speaking,the intelligent construction of university stadiums and Gymnasiums in Chongqing is still in its infancy,and there will be a lot of development space in the future.It is believed that intelligent management can provide new ideas for the operation and management of university sports venues,constantly meet the growing diversified and multi-level sports needs of the people,and promote the high-quality development of social services provided by university sports venues.