| Since socialism with Chinese characteristics into a new era,the rising international status,but due to the impact of the economic globalization and network diversity,heightened in the struggle of the ideological battle between east and west,abnormal posture,sharp and complicated,which caused by the interaction between east and west competition has from the political,economic,and military level extends to the level of culture.Therefore,enhancing the cohesion and confidence of national culture and displaying its unique charm are of great importance to developing socialism with Chinese characteristics in the new era and realizing the great rejuvenation of the Chinese nation.Cultivating college students’ awareness of national cultural identity is not only conducive to carrying forward the Chinese spirit and showing The Chinese style,but also to expanding the influence and appeal of excellent Chinese culture and highlighting the significance of contemporary values.Therefore,it is of great practical significance to innovate and inherit national culture in the process of formation.However,under the impact of multiculturalism brought about by the globalization of Internet as the media,there are still some problems in the cultivation of national cultural identity of college students,including the reasons that college students have relatively little experience,and the problems that the cultivation of identity of all parties has not been put into practice.To this end,we must see the seriousness of the problem and the urgency of cultivating national cultural identity should be through access to books,data,or according to the analysis of network data,using literature research,case analysis,methods of the combination of theory and reality,to understand college students’ cultural identity and causes of the problems of standard university student’s consciousness of national cultural identity,according to the analysis of the causes to seek countermeasures,countries should actively guide college students’ national spirit heritage and the establishment of socialist core values,norms tendency error in the network,establish a positive,transfer the positive energy of folk custom website;All sectors of society should also increase investment in education,improve the awareness of participation,active supervision,to prevent the breeding of wrong thoughts,to create a good patriotic atmosphere for college students;Colleges and universities should guide the study of national culture of college students,timely find problems in the cultivation of national cultural identity,combine theoretical study with practical study,and combine self-study with example demonstration.Network media should consciously abide by the countries to develop all kinds of laws and regulations,build the wind lang qi qing network environment,to undertake the important task of college students’ national cultural identity breeding work,to help college students in the study of historical and cultural identity,to strengthen the consciousness of national excellent culture,promote national cultural self-confidence,set up the national sense of belonging.Taking the new era as the macro background and college students as the research object,this paper conducts a research on the cultivation of their national cultural identity,tries to put forward the solution strategies for college students to cope with cultural shock,which reflects the innovation of the topic.On this basis,the author hopes to make beneficial exploration on the cultivation of college students’ national cultural identity,enhance their social responsibility and patriotic enthusiasm,and make them go deep into the great practice of the Chinese dream of the great rejuvenation of the Chinese nation. |