| In the context of the integration of urban and rural development,rural tourism is regarded as an important tool to promote rural revitalization,and its vigorous development is often accompanied by the transformation of rural society,in the physical form,economic space,social space,organization,culture and so on to reshape the tourist destination.However,the structural transformation of rural society can not be separated from the transformation of "people",and the evolution of space is essentially the external performance of villagers’ behavior.In the spatial transformation of multi-factor catalysis,we should attach great importance to the role of villagers,the main body of rural tourism.Based on the above thinking,this study selected a representative rural tourism village-Xianyang village in Shaanxi province as a typical case,mainly using qualitative research,by introducing the dimension of space into the research and analysis of the role of villagers,this paper probes into how the role changes in the process of spatial change,and how the role is recognized and realized as an interactive process of practice.Firstly,the multi-dimensional transformation of rural social space causes the changes of villagers’ economic role,residents’ consciousness and social relations.The occupation of the villagers in y village has changed from traditional farmers to individual industrial and commercial households in the new era,and they are distinged from each other in three aspects: economic benefit,professional quality and production organization form In the process of changing the mode of production,the villagers paid more attention to the boundary and protection of privacy,and the communication between the villagers also evolved into the state that the karmic relationship is the main one and the blood relationship is the auxiliary one.Secondly,the villagers of y village gradually perceived the profound change of their own identity role,sought their own existence in order to better adapt to the new space,and reached the identity of the new role in psychology and action,to find an emotional home in a new space.Not only do we categorize in terms of the norms of behavior of different roles,but we also identify "we" and "they" in terms of behavior patterns,Val living standards,etc.,construct the social coordinates and the identity belonging of both sides,then clearly outline the "we".Finally,the role of village Y promotes the sustainable development of village Y.The villagers identify themselves with the role of "individual industrial and commercial households",face the market and tourists,constantly standardize their behavior,improve their scientific and cultural attainments and operational capabilities,and PE the rational maximization of the economic profits of Village Y.The Awakening of modernity consciousness makes individuals find their own advantages in the process of seeking self-characteristics,and play their respective roles in the development of Y village to promote the capacity-post matching;Villagers actively participate in the mechanism of participating and supervising the distribution of interests,and actively make suggestions and suggestions for the development of village Y,whose positive interaction creates a unique collective memory,the sharing of economic benefits enhances the sense of belonging and centripetal force among villagers.As an important hand in promoting rural revitalization,rural tourism should adhere to the idea of people-centered development and attach great importance to the collective participation and internalization of local villagers’ ideas,taking the villagers’ conscious role practice as the endogenous driving force to promote the sustainable development of the industry,making them closely connect the individual and the collective,carrying on the historical mission of rural revitalization,and continuing the task of the times of urban-rural integration. |