| As one of China’s outstanding traditional folk operas,Tunpu local opera is a comprehensive art form integrating sacrifice,performance,martial arts,rap and drama.Local people commonly call it "jumping God".It is a traditional folk cultural phenomenon popular among Tunpu ethnic groups.It is loved by the public with its broad and simple artistic characteristics and profound cultural connotation,It is known as the "living fossil of Chinese drama".Today,driven by the wave of the commercial era,the rapid development of digital technology has ushered in more possibilities for China’s commercial illustration,and its application field has gradually penetrated all aspects of human life.Commercial illustration is the sharp edge of the commercial era.Inject the blood of traditional culture into the creation of commercial illustration,explore to give full play to its commercial characteristics to the greatest extent,and provide more possibilities for the inheritance and development of Tunpu Dixi art.Firstly,this paper combs the relevant theories of Tunpu local opera art and commercial illustration,focuses on the symbolic characteristics and cultural connotation of Tunpu local opera art,then explores the application principles and methods between the two,summarizes the possibility and value of the integration between the two art forms,and finally makes them develop on the basis of mutual integration.Commercial illustration uses the visual elements of Tunpu local opera to inject the blood of traditional culture and enrich its creative means,which is a process for Tunpu local opera art to adapt to modern life;The visual expression means of commercial illustration is another way to inherit the art of Tunpu Dixi. |
