Research On The Design And Development Of Virtual Idolization Of Game Characters

With the development of digital age,the idol industry has undergone great changes under the innovation of media and technology.Compared with real stars,virtual idols show more perfect,omnipotent,exclusive and intimate characteristics,having a closer connection with the public life.The confluence of game industry and idol culture has expanded the development path of virtual idol.The research on the design of virtual idolization of game characters has become one of the important forms to promote the development of Idolization characteristics in the major game industries.This paper takes "Wu xianwangzhetuan" of Tencent as an example to study the development of game characters into virtual idols.How to carry out virtual idol design in the game industry and realize the organic combination with the real background have become the key breakthrough direction of this paper.From the perspective of the recent ten years’ research on CNKI,there are studies on the production,operation and consumption of virtual idols in the media field,and studies on the exploration of idol worship in the education field.Few papers have explored the transformation of game characters into virtual idols.This paper selected a large number of cases for investigation and analysis,supplemented information by reference literature and collection of media reports,study the virtual idolization of classic games,then comed out the design path of virtual idolization of popular game characters,hoping to provide reference significance for the development of virtual idol culture in the future.In this paper,the design and development of the virtual idolization of game characters are studied.First of all,from the current status of virtual idols,summarized and sorted,the development,classification and characteristics of virtual idols are explained,the "virtual idol" status quo and trend of background introduction,and then cut into the main content--research on the development of domestic game characters to virtual idols.Firstly,This paper attempts to combing the current status of virtual idolization of game characters with cases.Secondly,starting from the design,this paper analyzes its concept setting,shape design,character and emotion design,action design and derivative design,and summarizes the design features.Thirdly,combine with the present social background and psychological dialysis,to explore the living’s aesthetic exploration and way of life in the future,that in order to provide effective design for the sustainability development of the virtual idol,provide suggestions for the development of virtual idol under the background of information and entertainment era.