| Tourists’ consumption concepts and needs have undergone tremendous changes and improvements due to the overall enhancement of the national economy and the continuous improvement of people’s living standards and income.Specifically,tourists pay more attention to the experience of cultural connotation and lifestyle,starting from the original sightseeing and leisure tour to the in-depth cultural experience tour.In addition,tourists yearn for the pursuit of unique travel experiences,emphasizing the sense of participation in the travel process under the background of experience economic development.With the strengthening of the Internet,China has entered the era of information,and information technologies such as big data,cloud computing,and artificial intelligence play an important role in various industries.The implementation of the all-for-one tourism policy has pointed out the development direction of the tourism industry,but the current tourism industry,scenes,and customized products still have many problems,such as low experience and no differentiation.Through the research and analysis of current travel methods,scenarios,needs,and customized services of online travel,this paper discovers and summarizes the shortcomings,and strives to explore the value transformation between information and various elements in the travel service system under the experience economy.The author will reintegrate the diverse individual needs of tourists and travel experience content,form a database,and use artificial intelligence,cloud computing,and other network information technologies to transform the essence of customization into high-precision matching and recommendation.By realizing the innovative development of new tourism customized service methods and content,so as to meet the tourists’ demand for diversified cultural tourism experience under the experience economy.Under the information technology in the current intelligent search,precise matching and recommended to the custom tourism,promote the integration development of experience economy and the tourism custom service.Besides,build intelligent information symmetry,diverse elements matching new custom service pattern to form good ecological tourism circle,for a new era of China’s tourism industry structure optimization and innovation,as well as development to provide certain theoretical basis and practice guidance. |