Visual Design Of National Epidemic Prevention And Control From The Perspective Of Mainstream Media

At the end of 2019,the sudden outbreak of theNovel coronavirus pneumonia(COVID-19epidemic)swept across the country,and our country United together to achieve effective results in the spirit of daring to win and dare to sacrifice,and in this process created a great "spirit of anti-epidemic ".From the perspective of visual design,the study of the image of national epidemic prevention and control not only involves the development of the national spirit of anti-epidemic,but also shows the image of a responsible country.In addition to the comprehensive strength of political economy,the shaping of national image is also reflected in the construction of media.The mainstream media fully demonstrated the authority of the mainstream media as the "vocalist" of the national ideology in the dissemination of information on epidemic prevention and control,interpreted the text with the new crown pneumonia epidemic situation,interpreted the visual form,and used the visual expression mode as the carrier to spread the epidemic prevention and control information efficiently.With the arrival of the era of "world image ",visual design has gradually evolved into using visual form to convey information to the audience with media as the carrier.It includes two aspects: visual design and communication.During the epidemic situation,people can only rely on the "pseudo environment" created by the mainstream media to understand the information of epidemic prevention and control.It affects the emotional stability and public opinion control of the audience,and shows the national image of our country through visual design.Therefore,it is urgent to study the national epidemic prevention and control report in the mainstream media from the visual design.This subject takes the visual design of national epidemic prevention and control from the perspective of mainstream media as the research theme,and analyzes the relationship between mainstream media and national image under epidemic prevention and control from the theoretical research of mainstream media and national image.Using communication,imag ology and other relevant knowledge,we analyze the communication characteristics and visual design to provide guidance for their own design practice of mainstream media on national epidemic prevention and control.From the perspective of college students,the national epidemic prevention and control is designed,selected from the theme setting,form and style and(image,color,text and artistic conception),and extended and applied through certain media carriers.It made modest efforts to make the national image construction during the national epidemic prevention and control period.