| In the new era,the main social contradictions in our country have changed.The contemporary Chinese used to pursue material life simply,but not any more now.They are pursuing a higher level of spiritual civilization.It is a necessity and obligation that the government continue to promote cultural construction and provide people with a rich spiritual diet.In recent years,the Chinese government attaches great importance to the construction of grassroots culture and proposes to build a standardized and equal modern public cultural service system to ensure that the people’s basic cultural rights and basic cultural needs are constantly met.However,the problem of unbalanced and inadequate development is prominent,especially the construction of rural ideological and cultural position is relatively backward,the overall rural cultural level is low,and the rural spiritual civilization life is missing.The construction of rural culture has been a weakness to construct modern public cultural service system.The construction of rural cultural auditorium in Zhejiang Province is a bold attempt for improving rural cultural life.It is a new approach to actively explore and improve the construction of rural public cultural service system.This paper selects the construction of rural cultural auditorium in Yongjia County as the specific research object.Through questionnaires,field visits,interviews and other ways,it analyzes the existing problems and causes,and puts forward corresponding suggestions.The main research is divided into five parts.Firstly,it briefly introduces background,purpose,and significance of the rural cultural auditorium construction.The second chapter is related concepts and theoretical basis,which introduces the concept of public culture,rural cultural auditorium,the construction of rural cultural auditorium and the theoretical basis for the construction of rural cultural auditorium.The third part introduces the current situation of rural cultural auditorium construction in Yongjia County,including the achievements and characteristics.The fourth part aims to find the problems and analyze causes.Through a lot of investigation and research,it is found that main problems are the insufficient supply of cultural services,the low participation of the masses,the serious isomorphism construction,the lagging operation and management,the inadequate funding protection.Comprehensive analysis shows that the causes of the above problems are the understanding of the construction of cultural auditorium at the grassroots is not in place,the impact of the main factors of villagers,management mechanism is not sound,the lack of funding security,the single mode of cultural services supply.The fifth chapter is to put forward proposals,we suggest the solutions may be setting up the concept of people-oriented service,strengthening the construction of talented personnel in rural cultural auditorium,improving the system and mechanism in construction of cultural auditorium,broaden the channels of capital sources,exploring the diversification of cultural service supply,and enriching the contents of activities to increase the participation of villagers. |