Research On The Market Communication Function Of Jingdezhen Art Porcelain In The Republic Of China

The period of the Republic of China is an important node in the history of modern Chinese ceramic art,while Jingdezhen art porcelain is a kind of art that integrates art and technology.Under the special aesthetic and cultural situation of the Republic of China,the art market provided a field for the dissemination of art porcelain,connected the creators and consumers with the trade of art porcelain as a link,and art porcelain served as a material medium to convey art information and express social focus.Based on the research theories of art communication and art marketing,this paper analyzes the market activities of Jingdezhen art porcelain in the Republic of China,and focuses on the information flow of art porcelain under the market transaction.The research focuses on four aspects.Firstly,the market situation of Jingdezhen art porcelain in the period of the Republic of China is summarized,and the background of market activities is discussed from three aspects: the continuation of market tradition,market reform and development opportunities.Secondly,it discusses the ways of information dissemination of art porcelain in the market of the Republic of China,including porcelain painting associations,exhibitions and porcelain industry education.Thirdly,the paper analyzes the communication function of art porcelain culture caused by market transaction,which is divided into three levels.Finally,through in-depth excavation of the two-way interaction between creators and consumers in the period of the Republic of China,this paper expounds the influence of art market communication on aesthetic fashion and art creation,and pays attention to the continuation of art information of Jingdezhen art porcelain in the contemporary market auction activities.To sum up,from the perspective of interdisciplinary research and art communication,this paper clarifies the significance and value of the market activities of Jingdezhen art porcelain in the Republic of China for art communication,and restores the market communication and overall framework of Jingdezhen art porcelain in the Republic of China.