| Along with our country economy into high quality development stage,more and more attention is paid to the financial work.President pointed out that the fundamental purpose of serving the real economy is to deepen financial reform and promote the sound development of the real economy and the financial sector.Therefore,the integration of industry and finance is playing an increasingly important role in the backdrop of the normalization of epidemic prevention and control.As a way of enterprise group transformation,the integration of industry and finance has been applied in practice by more and more enterprises and achieved good results.The integration of industry and finance has gradually become the path and inevitable trend of entity enterprises to develop to a certain stage.In the research of this field,most scholars focus on relevant theories,and there are few empirical studies,especially on the effect of the integration of industry and finance in a single enterprise.Therefore,as the research object of the present text,Midea Group is the first choice to explore the path of the integration of industry and finance.This paper carries out the analysis based on three general directions.Firstly,relevant literature is read and sorted out to lay a theoretical foundation.Secondly,it extends to enterprises,and describes the development of the whole home appliance industry,and then introduces the process of Midea Group’s integration of industry and finance,discusses the model and motivation,and has a comprehensively understanding of Midea Group’s integration of industry and finance strategy.Finally focus on the effect of Midea Group’s implementation of this strategy,with financial effect analysis,efficiency analysis and non-financial effect analysis,using the financial index method,principal component analysis,independent sample T-test,methods such as DEA and non-financial indicators analysis,a comprehensive evaluation,at the same time,compared with similar enterprises in the industry analysis,the results will be more objective and real.Through case analysis,this paper comes to the conclusion that the integration of industry and finance has a positive impact on Midea Group’s profitability,debt paying ability and operating ability,among which the effect of profitability is the best,but the effect of growth ability is not obvious.It can also be confirmed through principal component analysis.Through DEA analysis,the efficiency of the integration of industry and finance keeps a high score at the key nodes and typical period of the enterprise’s financial layout,and the overall efficiency is at a good level.Combined with the analysis of non-financial effect,the impact of the integration of industry and finance on the performance of Midea Group is positive.Finally,based on research conclusions,this paper proposes some relevant suggestions and summarizes some shortcomings and future prospects,providing reference for similar enterprises that intend to implement the strategy of industry and finance integration. |