Research On The Color Of Museum Cultural And Creative Products Based On Semiotics

Under the background of the rise of global cultural and creative industries,the design of museum creative products in China is still in its infancy,and most of them lack their own uniqueness,one of the reasons is that the color recognition of these creative products is low,so from the symbolic point of view of the language structure,semantics,and idioms of the three dimensions of the color design application of museum creative products,to provide designers with a design method to make the color of museum creative products differentiated and unique,so as to improve the recognition of museum creative products.Because the essence of the museum’s creative products is based on the derivatives of its own collection,the relationship between the color of the existing museum collection and the color of the creative products is first analyzed;The use of language research is the process of coding symbolic source material design and making it a product.Taking the Ten Mile Red Makeup Museum as an example,under the framework of semiotics research,the color language composition,color semantics and color idioms of the museum are analyzed.The first step is to calculate the color of the collection of ten miles of red makeup museum through the analysis of color language composition in semiotics,to obtain the color law of ten miles of red makeup museum,the second step is to analyze the connotation meaning of color through the analysis of color semantics in semiotics,combined with the results of color semantics research,and the third step is to analyze the results of color semantics and color semantic analysis in semiotics,that is,the source material of symbolization is encoded to generate representative,representative,Recognition and the color of the creative products favored by the consumers of the Ten Mile Red Makeup Museum,and finally,the color design theory that can be widely applied can be analyzed from the individual case,so as to make the color of the museum’s creative products to improve the recognition,strengthen the brand recognition of the museum,and tell the museum story well.Excellent museum creative products are of great significance to highlight the cultural characteristics of museums,expand their influence and promote their core culture.At the same time,the successful construction of the museum’s brand image will increase consumer recognition,enhance the museum’s attractiveness,expand its market appeal.In addition,the economic returns obtained from the design and development of outstanding museum cultural products can provide financial support for the sustainable development of museum culture,so as to achieve the purpose of cultural culture.Souvenirs containing rich cultural connotations will also greatly enrich the spiritual and cultural life of the public and meet the cultural consumption needs of museum visitors.