Research On Translation Application Of Mongolian Cultural Characteristics In Modern Home Furnishing Product Design

Following the development wave of globalization,the development of nationalization and localization has become a development factor attracting attention of the public.The strategy of cultural development has gradually shifted from commonality to individuality,from global,popular,and local and ethnic cultures.In recent years,more and more Chinese scholars and designers have begun to pay attention to the development and inheritance of their ethnic culture.Mongolian culture occupies an important position in Chinese culture and is one of the important components of the cultural diversity of the Chinese nation.In the context of the correct policy of developing a strong cultural nation,the humanistic and historical value of Mongolian culture has gradually received widespread attention and recognition from all walks of life in recent years.However,at present,ethnic home furnishing products targeted at the Mongolian people only stay on the appearance-rich level.What is particularly lacking are modern home furnishing products that respond to the development of the times and the needs of specific household structures that require home furnishing products.The essence of Mongolian traditional culture at all levels can be combined with modern product design,so that Mongolian traditional culture can shine today and show the diversity of Chinese culture.The main findings of the paper:1.Carry out a targeted combing and screening of Mongolian traditional culture,analyze the characteristics of Mongolian traditional culture related to home furnishing products,and summarize the layered summary of Mongolian culture in different dimensions in the context of home product design.Its uniqueness.2.Established a systematic survey method for three types of household users related to Mongolian culture,combining qualitative interview research and quantitative questionnaire surveys;tried to introduce social and family structures related to Mongolian culture to user surveys In the stage of classifying and collecting data,the KJ method and Kano model research methods were introduced into the data analysis stage,and the changes in household product design needs of users of different ethnic family composition models were proposed.Improved the rigor and effectiveness of user needs associated with Mongolian culture.3.Research on the fit degree of home products for the physical state cultural layer,behavioral cultural layer and mentality cultural layer in Mongolian culture,and sort out the translation path of Mongolian culture at three levels according to the fit degree elements in household products,Respectively: the transplantation of typical elements of the physical and cultural layer and the reasonable grafting of typical elements;the inheritance of the traditional lifestyle of the behavioral cultural layer and the borrowing of the wisdom of traditional creation;The lyrical way is injected into the product behavior operation,and the ethnic cultural impression is injected into the product reflective memory.And through theoretical research and practice on the design of Mongolian home furnishing products,the validity of the translation methods and models of traditional culture has been verified,which will guide the development of modern home furnishing products based on Mongolian traditional culture.Promote the development of cultural and creative industries.