Research On Improving Strategy Of Market Operation Management Of D City Wetland Park

The construction of the D Urban Wetland Park project plays an important role in the construction of urban infrastructure,urban ecological construction,and improvement of the living standards of urban residents in M City.However,in recent years,there have been some problems such as insufficient resource utilization,serious waste,chaotic management and poor management in the process of market-oriented operation of the park.The fundamental reason is that the operation and management of D Urban Wetland Park consumes a lot of manpower,material resources and financial resources.When multiple entities operate and manage together,the coordination and communication of various departments are not smooth,the coordination of resources is poor,and there is a lot of waste.Failure to solve these problems in a timely manner will have a negative impact on the construction of urban green ecosystems,the leisure and entertainment of urban residents,and even the overall image of a city.Based on this,this article conducts a strategic optimization study on the market-oriented operation and management of D Wetland Park,including the following aspects:First of all,combined with field research and questionnaire data,this paper analyzes the current market-oriented operation and management problems of D Urban Wetland Park.It mainly finds out the specific existence from five aspects: daily management,park operations,environmental facilities,safety and order,and park services.Problems;Secondly,according to the existing problems,discover the causes behind the problems.Mainly include: market-oriented operation and management processes and systems are not perfect;market-oriented operation mechanisms are not perfect;landscape facilities are not attractive;there are loopholes in order and safety management in the park;service levels need to be improved;Finally,this article is based on the causes of each problem and makes targeted Improved strategies.Mainly include: establishing market-oriented operation and management processes and systems;improving market-oriented operation mechanisms;strengthening the creation and maintenance of landscape facilities;strengthening the safety and order management of the park;and improving the overall service level of the park.To sum up,the research in this article solves the practical problems of D Urban Wetland Park,and helps to promote D Urban Wetland Park through efficient market-oriented operations to achieve the overall improvement of management specialization,refinement and individualization,so as to realize its Both commercial value and ecological value are win-win.The research in this article will bring some reference value to the market operation theory of wetland parks and the operation and management practices of other similar projects in China.