Research On Linzi Cultural And Creative Product Design From The Perspective Of Qi Culture

Chinese traditional culture is extensive and profound.It is composed of several distinctive regional cultures.Qi culture is an important part of it.Linzi,as the former capital of Qi,is the birthplace of Qi culture,with a strong historical and cultural heritage.In 1994,Linzi was officially selected as a national historical and cultural city by the State Council.Because of this,Qi culture provides rich inspiration and materials for the design and research of Linzi cultural and creative products.The research of Linzi cultural and creative product design from the perspective of Qi culture is of great significance to promote the economic development of Linzi and carry forward the traditional Chinese culture.Based on the perspective of inheriting and carrying forward Linzi Qi culture,this paper takes Qi culture and Linzi cultural and creative products as the research objects,and deeply analyzes Linzi Qi Culture on the basis of on-the-spot investigation and relevant network information.Secondly,it summarizes the current situation and existing problems of Linzi cultural and creative products,and expounds the value of the integration of Qi culture and Linzi cultural and creative products.Finally,a feasible solution is proposed for Linzi cultural and creative product design.Through the combination of culture and creativity,we can design Linzi cultural and creative products which are both practical and aesthetic,cultural and creative.This research takes Linzi Qi culture as the breakthrough point,uses scientific design theory and method,and applies the research results to the design practice through the carrier of cultural and creative products,so as to provide help for the publicity of Qi culture and Linzi tourism,integrate Qi culture into all aspects of social life,and realize Qi culture from the minority to the public.