Research On Chinese Spirits Lifestyle Design Based On Cultural Sustainability

With the development of cultural diversification,people began to focus on improving the quality of life and choosing a better lifestyle.Therefore,lifestyle,to a certain extent,has become the "boundary" of social groups,and the demand for "lifestyle design" from all walks of life in society is increasing.Under the joint promotion of industrial development,consumption upgrade and foreign cultural invasion,the development of traditional Chinese Spirits and the inheritance of Chinese Spirits culture are facing many challenges.Based on the demand for lifestyle design and the present situation of Chinese Spirits culture fault,this paper explores the relationship between cultural sustainability and lifestyle design from the perspective of cultural sustainability.First of all,this paper sorts out the concepts and research categories related to cultural sustainability and lifestyle design,summarizes the ways of design-driven cultural sustainability and the specific connotation of lifestyle design,and builds a theoretical model of cultural sustainability-driven lifestyle design.Finally,the theoretical model of lifestyle design is applied to the design practice of Chinese Spirits culture.This article takes Yanghe Chinese Spirits as an example,takes young consumer groups as the target users,aims at the development of Yanghe Chinese Spirits industry,and combines the lifestyles of young consumers to design and practice Chinese Spirits culture and lifestyle.