In the past five years after the 18th national congress of the People’s Republic of China,with the introduction of the reform policy for state-owned enterprises and the continuous improvement of the market in the post-economic crisis era,the state requires provincial state-owned enterprises to carry out reform work,such as the pilot of board functions and powers,improving quality and efficiency,and slimming down the body.As a key enterprise in Hebei province,S group is the first one in Hebei province to take on the role of the board of directors to pilot this task.In view of the above situation,on the one hand,S group has favorable external policy factors;on the other hand,S group has a strong desire and motivation to reform and develop.It hopes to improve internal impetus by implementing strategic changes and realize the goal of sustainable economic development.This paper takes the strategic reform of S group as the research object,uses PEST,Michael Porter’s five forces model and other analysis methods of strategic management theory,and conducts a comprehensive study and analysis of S group’s external environment based on the current situation of China’s soda chemical fiber industry.The internal environmental elements of S group are also analyzed through several aspects such as enterprise management and control mode,basic management and core competitiveness.On the basis of this analysis,SWOT analysis method is used to formulate defensive development strategy that conforms to the development concept of the leadership of S group and the actual situation of the enterprise.Finally,the realization path,specific measures,preliminary goals and guarantee strategies of S group’s new strategy are expounded.This article analyzes the strategic goals and strategy changes of S group’s transformation as a state-owned enterprise.It puts forward the idea that during the process of strategic changes,the state-owned enterprise should especially pay attention to the building and the improvement of legal person governance structures,the control mode and the construction of the financing channels.This article also hopes to provide some references for other state-owned enterprises’ strategic changes. |