An Analysis Of The Influencing Factors Of Commercial Banks' Net Wealth Management Product Income

On April 27,2018,the financial regulatory authority issued ?The guidance on regulating the asset management business of financial institutions ?(hereinafter referred to as the "new regulations").The implementation of the new regulations is a specific measure and means to leverage the financial sector,marking the beginning of a new era in the asset management industry.For commercial banks,the short-term is challenging,the long-term is conducive to the development of commercial banks,and the financial management business is the most affected.The new rules will reshape the business model of bank financing and change the business pattern.Under the guidance of the new regulations,bank financing will be net operation in the future and return to the essence of agent financing.In recent years,with the rapid development of bank financing scale,it has gradually become the most important form of investment for the majority of residents.In the fierce competition among banks,many banks have begun to change from transaction settlement type to retail type,and bank financing is an important means to attract retail customers,and the role of financial products in the banking system is constantly improving.But in recent years,the income of financial management has been declining,the attraction of financial products has been gradually reduced,and the release of the new regulations of financial management has not changed this situation.In order to better play the role of financial products,improve the property income of residents,and also better promote the transformation of financial products,we need to study the factors that affect the income of financial products,and explore the development of financial services from the perspective of income.This paper studies financial products through the idea of "concept principle-development status-impact of new regulations on asset management-influencing factors of financial products-transformation suggestions".First of all,from the perspective of the concept of financial products and economic principles,this paper analyzes why and how to improve financial income.Then it summarizes the four stages of "emergence development transformation specification" of financial products,and analyzes the development characteristics and income characteristics of different stages.Based on the interpretation of the content of the new asset management regulations,this paper analyzes the impact of the new asset management regulationson the income of financial products from the perspective of income type,operation mode,investment mode and target.Then from the overall situation of financial products,issuance,financial products investment situation,the rate of return four aspects of the development of financial services in China.In the analysis of the influencing factors of financial product income,this paper summarizes the general factors of financial product income from the macro and micro perspectives,and determines the direction for the follow-up research.Then,through the interest margin model to analyze the expected income financial products.Then select the net value financial products,using multiple linear regression method,to verify the main influencing factors of financial products.The most important influencing factor of expected return type financial products is short-term interest rate;the influencing factors of net worth products are diversified and complicated,with significant interest rate effect,and the investment target and market transaction factors become more and more important.By analyzing the income of financial products,it is found that the net value of financial products in China has made some achievements,and the influencing factors of income have changed significantly.Through the comparative analysis of the influence factors of different types of financial products,the development direction and path of financial products are obtained.Under the new regulations of asset management,in order to better improve the income of financial products,it is necessary to establish a net income management system of financial products,and on this basis,strengthen the construction of investment and research capacity.From the perspective of commercial banks and regulatory authorities,respectively,the paper puts forward some suggestions on the income transformation of financial products.Banks should carry out the transformation of financial net value from three dimensions of product research and development,service improvement and organizational process optimization,so as to promote the improvement of financial income in an orderly manner;regulators should build a perfect market system for the improvement of financial product income,create a good institutional environment,and realize the quantification of investment.The specific measures are to promote the market-oriented reform of interest rate,build the transaction system of asset securitization,improve the capital market,and make the valuation management of financial products more authentic and effective.In the environment of debt risk accumulation in China,the introduction of new regulations on asset management has a very important practical significance.Thegovernment and regulatory authorities intend to prevent and control risks,release risks,and keep the bottom line of no systemic financial risks.In order to support and serve the real economy better and promote the healthy development of China's economy,commercial banks should follow the national policies to release institutional dividends.