Investigation And Analysis On The Development Of Fruit Industry In Xinxiang City，henan Province

The fruit industry in Xinxiang City,Henan Province is a traditional agricultural form with advantages.In recent years,it has entered a bottleneck period of development.On the basis of summarizing the development history and current situation of fruit industry,this paper investigates the industrial problems of dominant fruit trees in Xinxiang City,and finds out the key factors restricting the development of fruit industry.1.The problems such as the centralized distribution area of fruit industry,the species of main tree species,the change of management subject,the historical evolution process of planting and the current situation of structure were clarified.After collecting and sorting out the basic data of fruit industry in Xinxiang City from 2007 to 2018,it is found that the fruit industry in Xinxiang City is mainly concentrated in Huixian city and Weihui City along Taihang Mountain Area and Yuanyang County,Fengqiu County and Yanjin County located in the Yellow River beach area;peach,walnut,apple,persimmon and pear are the main fruit trees;the fruit industry has experienced From the stage of single commodity planting to the stage of integrated development of processing tourism,and then to the current stage of coordinated,organic and orderly multi-level development of the three industries.the management form of fruit industry has developed from family management to a new form of coexistence of family,cooperative and large-scale enterprises.The development and change in recent ten years reflect that the industrial structure of fruit trees in Xinxiang City tends to be "large concentration and small dispersion",and the variety of fruit trees is more abundant;the development of peach and pear industry is steadily advancing,and the development momentum of kiwifruit,cherry,raspberry and other emerging fruit industry is strong;the industry is gradually changing from production oriented to market-oriented and quality and efficiency oriented.2.The author investigated the key problems of peach industry.Based on the investigation of peach industry development mode,market environment,operator group quality,management and technology level,operation cost,organization degree,etc.,it is found that the key problems restricting the sustainable and high-quality development of peach industry are passive sales mode,uneven operator quality,serious variety homogeneity,backward cultivation mode,low mechanization level,low organization degree,etc.3.The countermeasures are put forward.In view of the key problems found in the industrial investigation,this paper proposes that the fruit industry of Xinxiang City should take measures such as improving marketing means,adjusting variety structure,carrying out standardized production,building brand,attaching importance to policy support,strengthening association construction,etc.to promote industrial transformation and upgrading,enhance market competitiveness,improve operating efficiency,and realize the sustainable development of the whole fruit industry.