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Position Optimization Of BF Compan BF Based On Strategic Transformation

Posted on:2021-04-08Degree:MasterType:Thesis
Country:ChinaCandidate:L HuangFull Text:PDF
GTID:2439330614971083Subject:Business administration
Abstract/Summary:PDF Full Text Request
Under the requirements of deepening the supply-side structural reform policies of state-owned enterprises,returning to the main business and making the main business bigger and stronger is to adapt to and lead the new normal of economic development.It is also the breakthrough point and focus of China's economic transformation and upgrading.As a BF company of central enterprises,It also undertakes this important mission.ZC Building Materials Group,where BF Company is located,is the largest building material group in China.In order to adapt to the rapid changes in industry development trends,the Group has carried out an overall strategic layout,requiring BF Company to build ZC Building Materials Group's entire industry chain products while strengthening its main business.Internet platform to accelerate the Group's market channel expansion downstream in the building materials industry.Facing the intensification of competition in the traditional market and the pressure of less and less profit space,BF company is the only way for the development and transformation of the enterprise by introducing the Internet model,but the enterprise goes from a production enterprise to a construction engineering enterprise,and then to The three turnarounds of Internet-based enterprises,the exploration of strategic and tactical layout,the sorting and reengineering of business management,the improvement of organizational structure,and the re-adaptation of corporate culture are some of the most realistic challenges facing BF.At the same time,internal market competition,With the continuous R&D breakthroughs of external actors,new products and new technologies,industry competition has become increasingly fierce.With the advantage of the overall strategic layout of the group company,and with the advantages of product technology,quality and price leadership in the entire industry chain,how to use the Internet model to highlight the surroundings is the premise of BF's sustainable development.Due to BF's inherent advantages in products,technology,and prices,and the policy support for central enterprises to go out,operating income and profits can maintain a relatively high level in the industry,but BF companies have been in the stage of extensive management,focusing on focusing on Layout in overseas markets,but as the overseas market has become saturated,looking back at the intensified domestic competition,the company's operating income is difficult to grow,while the total profit is also declining year by year,the internal operation and management of the company has increased contradictions,resulting in a sudden increase in costs and increased operating risks The turnover of core staff has increased year by year.The author understands the current management problems of BF company through employee questionnaire survey,management interviews,work analysis and data query,and finds that BF company has many unbalanced and inadequate requirements in organization and operation before turning to the Internet Where the cost is too high,profits are declining,and internal conflicts are obvious.Faced with the strategic requirements of the enterprise's re-internetization transformation,with the focus on adjusting the organizational function as the goal,and appropriately optimizing the organizational function,this should also prove that when the "organization function adapts to the development strategy of the enterprise,it can promote the realization of the enterprise strategy,and vice versa,The organizational function will hinder the implementation of the enterprise strategy" theory.This article has improved the organizational functions of BF companies from the perspective of corporate strategic development and actual operation,reorganized the overall value process of organizational operations,and the core organizational system process,carried out department integration,and clarified the positioning of the department 1.Position setting and position manual in the department.Proposed measures to support it.It is hoped that this paper not only provides BF companies with a plan to improve their organizational functions,but also brings a certain reference for other construction companies with similar situations.
Keywords/Search Tags:corporate strategy, organizational function, organizational structure
PDF Full Text Request
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