Research On The Impact Of Suning's Supply Chain Finance Development On Its Operating Performance

In recent years,in the process of rapid and in-depth development of Internet technology,some sharp-sense e-commerce companies have noticed the problems of enterprises in the e-commerce operation chain: small and medium-sized enterprises have difficulty in financing,many financing needs,and high financing costs.It hinders the development of upstream and downstream enterprises in the supply chain,and indirectly hinders the rapid and healthy development of the e-commerce platform's own business.In order to solve the financing and capital problems of small and medium-sized enterprises,as well as improve the e-commerce enterprises' own operating performance and operational efficiency,Suning E-commerce and other traditional e-commerce platforms have begun new attempts to set foot in and develop supply chain finance.Through the expansion of financing channels,and the use of Internet information technology,the use of information integration and information sharing in the process of carrying out supply chain finance,the company 's future operating performance will be better improved.This paper studies the operating performance of e-commerce enterprises for e-commerce platform development supply chain finance.Based on the analysis of e-commerce supply chain finance development background and related concepts,Suning E-commerce Supply Chain Finance is a representative e-commerce company.Taking the platform development method as an example,it analyzes the operation modes and characteristics under different modes in detail,and analyzes the relevant indicators of the financial performance of Suning E-commerce supply chain in 2015-2019.Based on the combination of detailed theory and practice,an empirical analysis method is used to further explore whether the development of Suning E-commerce supply chain finance will have a significant impact on its business performance.After theoretical and empirical analysis,it is concluded that Suning E-commerce supply chain finance can bring positive development to business performance.However,there is a gap between the actual and theoretical results,indicating that there are many problems in the market that hinder the improvement of efficiency.Aiming at the aforementioned problems,Suning E-commerce gives some rationalization suggestions for the development of supply chain finance.