Crowdsourcing Strategy Of TX Communication Design Company

In the early 21st century,the term "crowdsourcing" was first proposed.Crowdsourcing refers to an organization’s outsourcing of work tasks to non-specific public volunteers,which is no longer carried out by the employees of the organization,so as to help the organization save labor costs,and ultimately improve the work efficiency and creativity of the organization.With the continuous upgrading of the Internet and the increasing progress of science and technology,enterprises pay more and more attention to Internet technology in terms of work planning and personnel management,and rely more and more on Internet technology.Many traditional business models of enterprises have been impacted by the emerging network.In the market competition,many companies are aware of the positive role of outsourcing,and take the way of paying labor remuneration to hire workers to complete the established tasks,and promote the upgrading of enterprises.Through the analysis of the current situation of TX company’s production organization management,this paper summarizes the main problems TX company encounters in the process of production organization:(1)the contradiction between the company’s staffing problem and the fluctuation range of business volume;(2)the cost and quality problems brought by the existing outsourcing mode.(3)Lack of efficient production management tools.(4)The fierce market competition and the sharp reduction of profits brought by the increase of labor costs.After that,the paper makes a detailed analysis of these problems,puts forward the production organization solution of designing crowdsourcing mode,then evaluates and judges the strategic feasibility of crowdsourcing mode through SWOT analysis method,and formulates a clear implementation work.This paper puts forward the general idea,basic principles and framework of TX crowdsourcing strategy,and according to the actual situation of TX business and market,the route plan of crowdsourcing mode development and challenges,the matching adjustment of organizational structure,and the adjustment and optimization of relevant process mechanism.Finally,from the four parts of TX crowdsourcing strategy implementation principle,organization,implementation and safeguard measures,specific solutions are given to the implementation plan and safeguard measures of TX crowdsourcing strategy.Starting from the basic situation and current situation of TX company’s production organization management,this paper summarizes and analyses the problems existing in TX company’s production organization,and puts forward the reform plan of TX company’s design crowdsourcing mode.Finally,the measures to implement and guarantee the design of crowdsourcing production organization form are given,which can provide reference for the production organization of small and medium-sized private companies in Heilongjiang,especially knowledge service intensive enterprises.It has certain guiding significance to the design,optimization,evaluation and perfection of production organization system for knowledge service secret companies of the same scale.