Study On Economic Evaluation Of Investment Decision Of Real Estate Projects Based On ELECTRE ?

As a pillar industry of China's economic development,real estate has been sought after by the investment market because of its high income for decades,and at the same time the competition in this market is also extremely fierce.How to evaluate real estate investment projects properly and effectively,how to choose the most effective project implementation plan and other issues are very concerned issues for real estate developers and scholars.Based on the optimization of multiple schemes of a single project,a set of perfect economic evaluation indicators and a reasonable evaluation model to economically evaluate and rank multiple schemes are constructed,which can select the optimal scheme from several ones.The research process and results are shown below.Based on the real estate investment theory,this research analyzes the intrinsic characteristics and investment types of real estate investment in detail,and then perfects and innovates the existing real estate investment decision theory in two aspects.In terms of decision-making models,this research discusses in detail the various decision-making methods used in practical applications and theoretical research,and analyzes their advantages and disadvantages at the same time.On this basis,a new economic evaluation model based on ELECTRE ? method in the field of real estate investment decision-making is proposed,and its advantages and defects are also systematically analyzed.In terms of economic indicators screening,this research avoids the ambiguity and uncertainty of the original subjective evaluation indicators,and uses objective economic indicators to evaluate the overall economics of each project.To reflect the practical operability,this research uses case study to conduct a full analysis and economic evaluation of ZS real estate projects.This paper finds that the proposed economic indicator system for real estate project decision-making is comprehensive in practical application and has good applicability.Secondly,the investment decision-making model based on ELECTRE? method constructed in this research also has good operability in practical application.On the one hand,it makes up for the defects of single indicators affecting the whole situation,and on the other hand makes the evaluation operation more concise and more computational.Overall,the research results have good performance and practical applicability.