Current Situation,Causes And Countermeasures Of Brain Drain In Banking Industry

With the sustained growth and development of China’s economy,the role of financial industry in the national economy is becoming more and more important.In recent years,the progress of science and technology,the deep integration of new media such as Internet and financial industry have stimulated the innovation of financial industry.In addition,with the gradual deepening of the opening up of China’s financial market,more and more foreign financial institutions have settled in China,and the competition faced by the financial industry represented by banking industry has become more and more fierce.Intensely,all kinds of banks are taking a differentiated competitive way to grab more market share.The traditional state-owned banks have been significantly impacted by the market,and all banks have focused on improving their market competitiveness.Human and human resources are the core resources that can show competitiveness in the market.Especially the management,technology and customer resources that the core talents possess are the basis of the future development of banks.Therefore,the competition between banks for the market is also reflected in the competition for the core talents.Therefore,on this front,banks have to compete for the core talents.They recruit the core talents in the market by means of more attractive salary incentives and smoother development and promotion channels.However,due to the lack of flexibility in the human resources system of traditional state-owned commercial banks,a large number of core talents have been lost.This is not only for others to marry,but also because the loss of core talent leads to the loss of market resources,so the advantages in the fierce market competition are gradually diminishing.In addition,the full competition in the financial industry also makes the flow of human resources more normal.State-owned big banks have shortcomings in the system construction of state-owned enterprises.They are not as good as banks that are more adequately market-oriented in coping with market changes.Although the introduction of talents has always been attached great importance to,they are still in the process of training and strengthening talents.There are obvious shortcomings in talent loyalty,and the phenomenon of brain drain from state-owned enterprises has not been well improved.Therefore,the traditional state-owned commercial banks such as ZG Bank Dezhou Branch need to further optimize the human resources management model,pay more attention to the introduction of talent,and at the same time,pay more attention to enhancing the stickiness of talent.This paper focuses on the causes of brain drain of state-owned commercial banks,in order to help them optimize the human resource management model,strengthen the stability of talent team,control brain drain and enhance the stability of their own talent team.In view of the problem of brain drain in banking industry,the author summarizes and studies the mature research conclusions of scholars at home and abroad,and combines the theory suitable for China’s national conditions,through semi-structured interview questionnaires to some randomly selected employees of Dezhou Branch,through questionnaires and interviews and other various ways to understand the turnover of employees of the branch.Based on the collected information and the analysis of data,this paper summarizes and analyses the current situation of brain drain in Dezhou Branch of ZG Bank,and explores the deep-seated causes of brain drain in this bank.In order to solve the problem,it puts forward some pertinent suggestions,such as establishing a people-oriented human resources management system.The system and career development path of employees should be improved so as to help state-owned commercial banks stabilize talents and enhance their competitiveness.This paper has some innovation in theoretical research topic selection.It focuses on the problem of personnel turnover of state-owned commercial banks in China,focusing on the brain drain of ZG Bank Dezhou Branch.Based on the actual situation of specific banks,through the empirical research and analysis,it draws more targeted conclusions,and puts forward more practical countermeasures.