Study On The Competitiveness Of Shiqian Moss Tea Industry Under The New Concept Of Development

ShiQian moss tea is a kind of local variety formed by long-term cultivation and breeding of local tea farmers in ShiQian County,GuiZhou Province.it is mainly planted in PingShan Gelao Dong Township,LongJing Dong Gelao Township and other villages and towns in ShiQian County.Shiqian moss tea is one of the characteristic agricultural products in GuiZhou.One of the three tea in Guizhou Province,the quality of the tea is excellent and the economic benefit of the tea is remarkable.ShiQian tea has become an important economic crop to drive ethnic minority villages and towns to get rid of poverty and become rich.It is a pillar industry for industrial poverty alleviation in ShiQian County.It plays a very important role in promoting local economic development and increasing farmers' income.At the same time,ShiQian moss tea culture is also constantly enriched and demonstrated,which promotes the pluralistic development of GuiZhou tea culture to a great extent.However,in the competitive market environment,the strength of industrial competitiveness is the key factor to determine whether the industry lives in the market.Under the requirements of this environment,it is very necessary to analyze the competitiveness of ShiQian tea industry and to understand the existing problems.How to adapt to the market environment and enhance the competitiveness of the industry in order to seek survival and development is the first problem to be solved in the ShiQian tea industry.In addition to the introduction and conclusion prospect,this study consists of five chapters.The first chapter is the relevant theoretical basis of the study,and makes a brief explanation of the related concepts and theories involved in the article.The second chapter discusses the relationship between the new development concept and the competitiveness of ShiQian moss tea industry.This part is mainly carried out from two aspects: the role and influences of the new development concept on the competitiveness of ShiQian moss tea industry.The third chapter analysis the ShiQian tea industry and its competitiveness.This part mainly introduces the general situation and development effect of ShiQian moss tea industry,analyzes the present situation of the competitiveness of ShiQian moss tea industry based on the six elements of "diamond" model,and compares it with the competitiveness of tea industry in other areas of GuiZhou.The fourth chapter is the construction of the competitiveness of ShiQian moss tea industry under the new development concept.Through the analysis of the main factors affecting the competitiveness of ShiQian tea industry,and on this basis,the model is constructed,and then the competitive advantages,disadvantages and external influencing factors of ShiQian moss tea industry are analyzed,and the problems and barriers to its development are discussed.The fifth chapter is the countermeasures to enhance the competitiveness of ShiQian moss tea industry under the new development concept.The countermeasures and suggestions of innovative development,coordinated development,green development,open development and shared development were put forward to enhance the competitiveness of ShiQian moss tea industry.This paper studies from the perspective of new development concept,based on the relevant theories of competitiveness.The "diamond" model is used as an analytical tool to analyze the present situation and problems of the competitiveness development of the ShiQian moss tea industry,and to explore the role and influence of the new development concept on the competitiveness of the ShiQian moss tea industry.Finally,the carpathian tea industry is placed under the new development concept,trying to realize the combination of theory and practice.This paper puts forward some countermeasures and suggestions on the competitiveness of ShiQian moss tea industry under the new development concept,in order to enhance the competitiveness of ShiQian moss tea industry,promote the local employment rate while constantly enriching the connotation of GuiZhou tea culture,promote the local economic development,realize the poverty reduction and take off the hat of minority villages and towns,and make the minority people better share the achievements of reform and development.