Research On The Influencing Factors And Mechanism Of The Integration Between Manufacturing Enterprises And Internet

Technological renewal and development in the Internet era provide opportunities and challenges for the transformation and development of manufacturing enterprises.It has been a hot topic in academic circles that Chinese manufacturing enterprises make Internet transformation and obtain sustainable competitive advantage in the Internet era.At present,more and more manufacturing enterprises are actively exploring the application of the Internet in specific business,they have carried out business and projects related to the development of Internet convergence,combining their own production and operation,business decision-making and management feedback with Internet business.However,there are still many manufacturing enterprises do not know how to improve the level of integration development between enterprises and the Internet.They do not know the quantitative standards of integration development between manufacturing enterprises and the Internet,and have no clear concept of what factors will affect the integration development between enterprises and the Internet.Therefore,it is of great significance to explore the measurement dimensions and influencing factors of the development level of the integration of manufacturing enterprises and the Internet.Based on the existing research results on the integration of manufacturing enterprises and the Internet,this study defines the connotation of the integration of manufacturing enterprises and the Internet.Based on the grounded theoretical research method,this study constructs the structural dimension of the integration development level of manufacturing enterprises and the Internet,and develops the integration of manufacturing enterprises and the Internet through literature reading,interviews and surveys.Based on the resource-based view and institutional theory,the theoretical research framework is constructed.Identify the key influencing factors of the integration development between manufacturing enterprises and the Internet,and construct a theoretical research model based on the path of "influencing factors-integration level-integration performance";collect data through questionnaire survey and carry out empirical analysis.Through the above research,this paper mainly draws the following conclusions:(1)Based on the grounded theoretical research method,this paper constructs the structural dimension of the development level of integration between manufacturing enterprises and the Internet,and divides the development level of integration betweenmanufacturing enterprises and the Internet into four dimensions by exploratory and confirmatory factor analysis: customer-oriented,data-driven,organizational innovation and enterprise interconnection.(2)Resource factors and institutional factors are important factors affecting the development level and performance of the integration of manufacturing enterprises and the Internet.Resource factors(enterprise assets and organizational knowledge),institutional factors(organizational structure,organizational learning,senior management team risk preference)have positive driving effects on enterprise performance(market performance and financial performance);resource factors and institutional factors have different effects on different dimensions of the development level of integration between manufacturing enterprises and the Internet.Among them,enterprise assets and organizational knowledge have a positive driving effect on the development level of integration between manufacturing enterprises and the Internet(customer-oriented,data-driven,organizational innovation,enterprise interconnection).Organizational learning has a positive driving effect on customer-oriented,data-driven,organizational innovation and enterprise interconnection.However,organizational structure has an integral effect on data-driven,organizational innovation and enterprise interconnection.The extreme driving effect has no significant impact on customer orientation.The risk preference of top management team has a positive driving effect on data driving and organizational innovation,but has no significant impact on customer orientation and enterprise interconnection.(3)The development level of integration between manufacturing enterprises and Internet plays a mediating role in the impact of resource factors and institutional factors on enterprise performance.Among them,customer orientation,data-driven,organizational innovation and enterprise interconnection play a mediating role in the relationship between resource factors(enterprise assets and organizational knowledge)and institutional factors(organizational structure,organizational learning,risk preference of senior managers)and enterprise performance(market performance and financial performance).Among them,data-driven and organizational innovation play a mediating role in the relationship between institutional factors(organizational structure,organizational learning,top management team risk preference and corporate performance(market performance and financial performance).Customer orientation plays a mediating role in the relationship between organizational learning andcorporate performance(market performance and financial performance),but it does not play a mediating role in the relationship between organizational structure and top management team risk preference and corporate performance.The intermediary effect in the relationship between firm performance(market performance and financial performance)is not significant.Interconnection plays a mediating role in the relationship between organizational structure and organizational innovation(market performance and financial performance),but it is not significant in the relationship between risk preference of top management team and firm performance(market performance and financial performance).(4)Environmental turbulence and market competition intensity play a moderating role in the impact of resource factors and institutional factors on the development level of integration between manufacturing enterprises and the Internet.Environmental turbulence and market competition intensity positively regulate the driving role of enterprise assets,organizational knowledge,organizational structure,organizational learning and risk preference of top management team on the integration of manufacturing and Internet.This research enriches and develops the connotation of the development level of integration between manufacturing enterprises and the Internet;develops the measurement scale of the development level of integration between manufacturing enterprises and the Internet,which provides an operable standard for accurately measuring the development level of integration between manufacturing enterprises and the Internet;expands the research on the antecedent variables of the development performance of integration between manufacturing enterprises and the Internet,and promotes the integration development level of manufacturing enterprises Internet.