| In recent years,with the rapid development of China’s economy,the wealth of domestic residents has also increased rapidly.At the same time,the investment demand of residents is developing to diversification and integration,and the market demand of wealth management business is expanding continuously.On the other hand,the 2018 annual report showed that more than 90 percent of the 34 listed securities firms suffered a sharp decline in net profit,with two of them losing money.The history of the developed capital markets in Europe and the United States tells us that when the traditional commission income tends to zero and the development of the industry encounters a bottleneck,only vigorously developing the wealth management business can help the securities industry become bigger and stronger.Common market demand and industry development Driving the development of wealth management business of securities firms.Through the introduction of the research background and significance,this paper points out the necessity of the development of the wealth management business of securities firms.Based on the analysis of the current situation and trend of the development of the wealth management business in China,this paper introduces the challenges and opportunities faced by the wealth management business of the securities firm,and sums up the congenital advantages of the securities firm in the wealth management business.Found out the securities companies in the wealth management business development problems.Then through the comparative analysis of the wealth management business at home and abroad,the position of the domestic securities firms in the wealth management business is clearly defined at present.And through the analysis of foreign Internet background of Jiaxin financial management and domestic investment banking background of China International Capital Corporation in the wealth management business Successful experience,summarized the securities firm wealth management business development essential core elements.Finally,taking Z Company as the research object,this paper finds out the shortcomings in the development of its wealth management business,and puts forward the optimization suggestions for Z Company’s wealth management business development with reference to Jiaxin Financial Management and China International Capital Corporation’s successful experience. |
