Study On The Design Of Haitong Century Enterprise Culture Construction

Nowadays,Chinese enterprises are rapidly evolving into collectivized enterprises.Economy is no longer the only indicator of enterprise competition.Jiangxi haitong century group co.,ltd.is a local real estate enterprise in jiangxi province.When all the enterprises compete for the jiangxi market,haitong century needs to rely more on corporate culture to establish brand image and promote the steady development of the enterprise.In order to cope with the market wave,haitong century introduced the partnership system at the end of 2017,reorganized the personnel structure,and transformed the enterprise management from extensive to refined.Enterprise culture is also called the product that needs to be rebuil.At the same time,according to the sand because of the culture of multi-level theoretical derivation,haitong century from the spiritual layer system layer and behavior layer three aspects to form a unified corporate culture system,through the analysis of the industry enterprise own development and management structure to establish haitong century characteristic enterprise culture construction scheme,refining enterprise cultural values,and pay attention to fall to the ground and implementation of enterprise culture,put forward with emphasis on the humanities concern,content of enterprise culture construction,culture is rooted in the heart of employees.