Harbin YGF Real Estate Co.,Ltd. Corporate Culture Of Enterprise

With the deepening of China's reform and opening-up process,the rapid economic development,the rapid rise of the real estate industry has become an important component part and pillar industries of the national economy.However,the culture of the enterprise as a business development core "software" and the rapid development of the economy very uncoordinated.For real estate companies,the establishment of corporate culture in the last 20 years new topics.Compared with Beijing,Shanghai,Guangzhou and other cities,Harbin's real estate market has a smaller,relatively calm,gentle features of the policy response.Harbin's real estate business to pursue in this market environment for survival and development,corporate culture from the formation to the development of what characteristics,what defects,how to crack,become,including YGF companies,including many small and medium enterprises are facing the real estate development and survival important issue of development.Harbin YGF Real Estate Co.,Ltd.As a real estate company operating for 10 years,in the real estate industry into a period of prosperity emerged,10 years growing.On the corporate culture,due to lack of experience,the core values are not clear,the corporate culture has been in a constant process of exploration.Through in-depth analysis of the status quo of the company's corporate culture,pointed out the building of enterprise culture in the presence of the core values is not clear,philosophy and staff thought of touch,lack of personalized company philosophy and other issues,through the analysis of the causes of the problem,design a the corporate culture-building programs,and to further the implementation of the program established safeguards to provide reference for improving the building of enterprise culture.In the study,the traditional culture of contemporary philosophical views resides corporate culture among employees cultivate morality,propriety,for school spirit,in substance,institutional,spiritual and other aspects of reconstruction of the corporate culture,make excellent corporate culture continues to expand radiating to China's enterprise development and social progress has played a catalytic role.